10/14/2026
We’re incredibly proud to see our work come to life for Alabama’s Loblolly Fest! We wish Drake, Harrison, and the entire Loblolly team an incredible festival this weekend!
For the artwork, we centered the design around a red-tailed hawk, a bird with deep ties to the regional folklore. Its wings frame a scene featuring the Loblolly pine, the festival’s namesake, bringing a little storytelling and local significance into the design.
Scroll to the end for a peek behind the scenes! You’ll see Kaleb working through a whole medley of poses for the hawk, searching for a dynamic silhouette that also created enough room to tell the story, and a composition that works across a lot of vertical displays (like posters to social graphics).
No festival is complete without some great merch! Our friends at Johnny Velvet - custom tshirts, embroidery, & designs Lubbock brought the designs to life, including a limited run of hand-numbered, screen-printed posters, plus shirts, hats, and more that will be available this weekend!
Are you ready to BECOME UNFORGETTABLE? Your business has a mission; you deserve a brand that tells your story, stands out, and creates a lasting impact on your customers. Jackalope Creative will provide the services needed to make your brand authentic, memorable, and effective. Contact us today to get started! 806.318.1125 or thejackalopecreative.com
Jackalope Creative Tamara Michelle Willey Harrison Klein Louder Haus Loblolly Fest Drake White The Marshall Tucker Band Randy Houser Kassi Ashton Adam Hood