Jackalope Creative

Jackalope Creative We want to help your brand become unforgettable! We specialize in graphic design and logo development for local businesses. Contact us today to get started!

WHAT WE CAN DO FOR YOU: GRAPHIC DESIGN, ILLUSTRATION, PHOTOGRAPHY, & VIDEOGRAPHY
Jackalope Creative is a creative services company based in Lubbock, TX. Jackalope Creative wants to be your one-stop-partner for all your creative needs. We can help your business stand out with exceptional creative services, including logo design, illustration, branding systems, product packaging, print collateral, marketing consulting, social media management, promotional videography, product photography, portrait photography, web design, and anything else your business needs to thrive. MEET THE FINE FOLKS BEHIND JACKALOPE CREATIVE
Jackalope Creative is led by husband and wife team Kaleb & Tamara Willey. The design style of Jackalope Creative is known for bold style and timeless principles. Having spent their adult years near Seattle, WA, Kaleb and Tamara now reside in Lubbock, TX where they appreciate the camaraderie among local businesses within their community. Jackalope Creative is happy to announce the newest addition to our staff: Chloe Walser. Chloe is a recent graduate of the graphic design program at Texas Tech University and a great asset to the Jackalope Creative team.

We’re incredibly proud to see our work come to life for Alabama’s Loblolly Fest! We wish Drake, Harrison, and the entire...
10/14/2026

We’re incredibly proud to see our work come to life for Alabama’s Loblolly Fest! We wish Drake, Harrison, and the entire Loblolly team an incredible festival this weekend!

For the artwork, we centered the design around a red-tailed hawk, a bird with deep ties to the regional folklore. Its wings frame a scene featuring the Loblolly pine, the festival’s namesake, bringing a little storytelling and local significance into the design.

Scroll to the end for a peek behind the scenes! You’ll see Kaleb working through a whole medley of poses for the hawk, searching for  a dynamic silhouette that also created enough room to tell the story, and a composition that works across a lot of vertical displays (like posters to social graphics).

No festival is complete without some great merch! Our friends at Johnny Velvet - custom tshirts, embroidery, & designs Lubbock brought the designs to life, including a limited run of hand-numbered, screen-printed posters, plus shirts, hats, and more that will be available this weekend!

Are you ready to BECOME UNFORGETTABLE? Your business has a mission; you deserve a brand that tells your story, stands out, and creates a lasting impact on your customers. Jackalope Creative will provide the services needed to make your brand authentic, memorable, and effective. Contact us today to get started! 806.318.1125 or thejackalopecreative.com


Jackalope Creative Tamara Michelle Willey Harrison Klein Louder Haus Loblolly Fest Drake White The Marshall Tucker Band Randy Houser Kassi Ashton Adam Hood

We loved getting to work on this shirt design for Fellow American’s album release show at Tinier Desk Concerts! We’ve be...
10/05/2026

We loved getting to work on this shirt design for Fellow American’s album release show at Tinier Desk Concerts!

We’ve been fans of dont trip for a while, and the new album is so good. It’s always extra fun getting to collaborate with artists we genuinely love, and this one is even more special because will be playing with Fellow American at the show.

Releasing an album is a huge accomplishment, so we like to do something extra to celebrate: everyone who comes to the show on Oct. 10 gets one of these shirts for free. There are still tickets available, so grab ’em while you can!

Fun backstory on the design: it’s loosely inspired by a shirt I (Kaleb) bought from Seabird at Rock the Desert festival sometime in the early 2000s. It was one of the first pieces of band merch I ever bought and one of my earliest memories of live music. Since this will be my first time playing music in a while, it felt fitting to let this design reach all the way back to one of those early memories.

Printed by the fine folks at Johnny Velvet - custom tshirts, embroidery, & designs Lubbock.

Are you ready to BECOME UNFORGETTABLE? Your business has a mission; you deserve a brand that tells your story, stands out, and creates a lasting impact on your customers. Jackalope Creative will provide the services needed to make your brand authentic, memorable, and effective. Contact us today to get started! 806.318.1125 or thejackalopecreative.com


Jackalope Creative Tamara Michelle Willey

We loved working on this retro mascot design for Kaleb’s high school in Forsan, TX.  This design is for the “Buff Brigad...
09/21/2026

We loved working on this retro mascot design for Kaleb’s high school in Forsan, TX.  This design is for the “Buff Brigade:” a group of elementary kids who get to run on the field with the football team under the Friday night lights.

We were so excited for the opportunity to collaborate with our friend Haley Lefever and work on something for Forsan Buffaloes. Thank you kindly!

We love working on school merch, especially when we get to do these retro-revival mascots. If your school or team needs shirts, jerseys, etc, we’d love to help!

Printed by the fine folks at Johnny Velvet - custom tshirts, embroidery, & designs Lubbock

Are you ready to BECOME UNFORGETTABLE? Your business has a mission; you deserve a brand that tells your story, stands out, and creates a lasting impact on your customers. Jackalope Creative will provide the services needed to make your brand authentic, memorable, and effective. Contact us today to get started! 806.318.1125 or thejackalopecreative.com


Jackalope Creative Tamara Michelle Willey

09/08/2026

HELLO, INFINITE WEST!

☀️ We’ve been working behind the scenes on something special for our city. Hello, Infinite West is a new magazine celebrating the community and culture of Lubbock, TX. Each issue will feature local culture, food, fashion, poetry, events, and more! Hello, Infinite West is FREE and you’ll find it distributed through local businesses in Lubbock beginning October 2nd.

💌 Want to help and possibly be included in the magazine? We are looking for Lubbockites to handwrite ‘love letters’ to Lubbock. You can stop by the Jackalope office and do that in-person or mail it. We’ll select a few of our favorites and they’ll be published alongside the cover article in this first issue. Submissions need to be received by Friday, September 11 to be considered.

🛒 Visit our website and grab a preorder shirt, sweatshirt, or hat to help support this project!

✍️ Our first issue will include contributions from Angelique Reimer, Tom Mooney, Betsy Anderson, Justine Hayes, Nathan Osorio, Andy Vale, Abigail Billingsley, Matthew Bostick, Jeramey Gillilan, Taylor McAlpine, Olivia Raymond, Chad Jackson, Daniel Lynch, Sterling Chaney, and Zoe Glover.

📍 Beginning October 2nd, you’ll find Hello, Infinite West freely distributed around town (see our website for a list of locations or to become a distribution location).

📢 We still have advertising space available in the inaugural issue. If you’re interested, please contact us!

🤝Our team includes Kaleb Willey (Editor & Creative Director), Kimberly Robles (Artistic Director), and Scarlett Grimes (Associate Designer). Hello, Infinite West is published by Jackalope Creative.

✉️ For more information, visit our website (helloinfinitewest.com) or send a message via Instagram or email ([email protected]).

lubbocklocal X

We loved crafting this peaceful and serene brand identity for Green Pastures Birth Support. Our friend Danae wanted a br...
07/29/2026

We loved crafting this peaceful and serene brand identity for Green Pastures Birth Support. Our friend Danae wanted a brand that reflects Psalm 23 and the care she provides for her clients. We love the details of the flowers in the sheep, which also correspond to her own children’s birth flowers. It’s those sort of small details that make a brand personal and memorable. Thanks for the chance to collaborate with you, Danae, and we can’t wait to see how your practice grows and blooms!
Are you ready to BECOME UNFORGETTABLE? Your business has a mission; you deserve a brand that tells your story, stands out, and creates a lasting impact on your customers. Jackalope Creative will provide the services needed to make your brand authentic, memorable, and effective. Contact us today to get started! 806.318.1125 or thejackalopecreative.com


Jackalope Creative

Check out this poster we made for an event with our friends from Frankie’s Provisions! They’ll be hosting their rotating...
07/21/2026

Check out this poster we made for an event with our friends from Frankie’s Provisions! They’ll be hosting their rotating ‘Supper Club’ at the Jackalope shop this weekend and we wanted to create something to commemorate the occasion.

Our goal was to design a poster that honors the traditional standards for Japanese dragon designs to reflect the Japanese menu that will be served by Chef Ethan Staggs.

If you’ve got tickets for Saturday’s event, you’ll be taking home one of these hand-numbered, screen printed posters. Shoutout to the fine folks of Johnny Velvet for printing these! 2 color print on French Paper Timber Green 100lb stock.

Saturday’s event is sold out, but make sure you follow Frankie’s Provisions and keep up with all their events! Frankie’s Provisions & Bottle Shop

Are you ready to BECOME UNFORGETTABLE? Your business has a mission; you deserve a brand that tells your story, stands out, and creates a lasting impact on your customers. Jackalope Creative will provide the services needed to make your brand authentic, memorable, and effective. Contact us today to get started! 806.318.1125 or thejackalopecreative.com


Frankie’s Provisions & Bottle Shop Jackalope Creative Tamara Michelle Willey Ethan Staggs Johnny Velvet - custom tshirts, embroidery, & designs Lubbock Daniel Lynch French Paper

We just hit 5,000 Instagram followers! Thank you all! If you’re just now finding us, please let us introduce ourselves: ...
07/02/2026

We just hit 5,000 Instagram followers! Thank you all! If you’re just now finding us, please let us introduce ourselves:

Jackalope Creative is a freelance design studio led by husband-and-wife team Kaleb and Tamara Willey.

Jackalope Creative is based in Lubbock, Texas. Our studio’s work is recognized for its bold aesthetic and marked by thoughtful composition and timeless design.

We know firsthand how difficult it can be to build a brand that truly reflects who you are and resonates with your audience. The process can feel isolating and overwhelming. That’s why Jackalope Creative exists. We want to help you create a brand that’s authentic, memorable, and effective. Our approach is rooted in strategy and a deep love for design.

Whether you’re launching something new or refining what already exists, Jackalope Creative is here to help you become unforgettable.

Are you ready to BECOME UNFORGETTABLE? Contact us today to get started! 806.318.1125 or thejackalopecreative.com
keepitlocallbk

Congratulations to William Clark Green & Cooks Garage on another year of Cotton Fest! We appreciate the chance to collab...
06/30/2026

Congratulations to William Clark Green & Cooks Garage on another year of Cotton Fest! We appreciate the chance to collaborate with you all and to see this design in so many ways around the event!

🍻 Cheers to you all!



William Clark Green Cooks Garage Chris Thomas Cotton Fest Lubbock

📸 ⊹ CHACHITA’S — The Plant Shop ⊹ / Scarlett Grimes

We love making physical products! Taking something from a sketch to a tangible, physical representation of your brand is...
06/29/2026

We love making physical products! Taking something from a sketch to a tangible, physical representation of your brand is a very satisfying process!

We made these mugs to giveaway at our recent speaking engagement at . We’ve got a handful left and they’ll be available at the retail section of our shop. Come snag one!

Shoutout to our friends at for taking care of our screenprint, embroidery, and promo good orders!

Are you ready to BECOME UNFORGETTABLE? Your business has a mission; you deserve a brand that tells your story, stands out, and creates a lasting impact on your customers. Jackalope Creative will provide the services needed to make your brand authentic, memorable, and effective. Contact us today to get started! 806.318.1125 or thejackalopecreative.com

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Lubbock, TX
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