MediaAlpha

01/23/2024

MediaAlpha has been recognized as one of Built In's 2024 Best Places to Work! 🏆 Grateful for our incredible team and the positive workplace culture that makes this achievement possible.
Thank you, BuiltIn, for the recognition!

12/01/2022

When the holiday rush leads to higher advertising costs in display and social, insurance advertisers can find refuge—and high performance—in vertical-specific media.

Ad rates go up during the holiday rush. Vertical-specific media can help insurance carriers reach their shoppers more efficiently.

11/30/2022

Online life insurance shoppers are becoming a bigger piece of the puzzle for carriers. Here's what you need to know about them.

Online life insurance shoppers are becoming increasingly important for carriers. Here's what we learned about them from our new survey.

11/28/2022

Bad leads are no good for online agents. Here's what we're doing to remove them from our ecosystem and help agents get the quality they deserve. https://bit.ly/3DUiY3V

Bad insurance leads are a scourge of the customer acquisition ecosystem. Here's how they happen, and what you can do about them.

11/24/2022

We spoke with agents to learn about the biggest problems they've had with online leads. Here are the most common issues they've faced. https://bit.ly/3hqsbK3

Online insurance lead quality varies greatly. Here's how to ensure you're getting what you deserve, and what we're doing to improve the space.

11/22/2022

The customers you convert in Q4 could become important referral sources when you're trying to meet your annual goals next year. https://bit.ly/3SKJXEY

Insurance agents often scale down their customer acquisition efforts as the year comes to a close. Here's why that may be a mistake.

11/17/2022

If you're an insurance agent, you've likely been burned by online leads. Here's what we're doing to build a better online leads solution. https://bit.ly/3hvfSw4

Online insurance lead quality varies greatly. Here's how to ensure you're getting what you deserve, and what we're doing to improve the space.

11/15/2022

Insurance shopping sites can help you continue acquiring customers efficiently through the end of the year—even as ad rates go up across other channels.

Ad rates go up during the holiday rush. Vertical-specific media can help insurance carriers reach their shoppers more efficiently.

11/10/2022

Everything you need to know about when and how to contact your insurance leads in the first month after you buy them. https://bit.ly/3Cnppxb

Crafting the right online insurance lead outreach schedule is difficult. Our free guide tells you when and how to contact your leads.

11/08/2022

A whopping 97% of our employees say MediaAlpha is a great place to work. It's no wonder Fortune named us one of its Best Places to Work in Marketing & Advertising. https://bit.ly/3dRQr6l

Citing excellent employee reviews, Fortune ranked MediaAlpha third on its list of the best places to work in marketing and advertising.

11/04/2022

Insurance is a cyclical industry. We've thrived following hard markets in the past, and this one will be no different. https://bit.ly/3fuDWOD

Insurance carriers are used to weathering hard markets in a cyclical industry. They're prepping to grow when the cycle ends, and so are we.

11/02/2022

Q4 is the perfect time to build up your sales pipeline for the new year. Here's what you need to know. https://bit.ly/3fofcY1

Insurance agents often scale down their customer acquisition efforts as the year comes to a close. Here's why that may be a mistake.