Greymatter VR

07/02/2017

http://greymattervr.com/the-roosevelt-an-emergent-narrative-case-study/

The Roosevelt is my latest VR experience. In the spirit of “sharing the journey” here’s an early design document that provides a general overview.

07/02/2017

http://greymattervr.com/artificial-intelligence-meets-cinema-with-story-manager-by-ibms-watson/

Story Manager by Watson uses Watson’s cognitive ability to understand both story and people, enabling both filmmakers and VR experience creators the ability to rapidly create and try out different ideas without the enormous time overhead involved with making new edits or writing AI branching softwar...

07/01/2017

05/13/2017

http://greymattervr.com/film-it-in-post-how-big-data-will-transform-cinema-production/

Last weekend I lost my mind and participated in a 48 hr film festival where you write, film and screen within a weekend.

03/28/2017

Most people will experience VR for the first time on their smartphones. They won’t be wearing a VR headset… they’ll be swinging their phones around as if a portal into an immersive world. VR content viewed in this fashion is the guardian that’ll make or break VR for the masses…. and it has design co...

03/22/2017

http://greymattervr.com/disturbing-the-peace-how-silicon-valley-will-reshape-traditional-media/

Since the creation of the first motion picture of a horse galloping, cinema has created a window into reality. Commissioned by Leland Stanford as an experiment into a horse’s gait,

03/17/2017

http://greymattervr.com/its-all-greek-to-me-editing-in-the-age-of-virtual-reality/

In traditional filmmaking the “viewer” watches the drama through a window….. In VR the “viewer” becomes a participant in the experience. Editing in VR is completely different than editing a film and here’s how you do it.

01/08/2017

http://greymattervr.com/the-virtual-reality-content-revolution/

November 10, 2016 By Arvel Chappell Leave a Comment The Virtual Reality Content Revolution A recent talk I gave about the type of content VR needs in order to become mainstream. Filed Under: Uncategorized

10/31/2016

We tested our new Nikon KeyMission 360 camera against our GoPro Omni. Full video is here http://greymattervr.com/gopro-omni-versus-nikon-keymission-360-camera-shootout/

10/30/2016

We have a new tool in our VR toolbox... The Nikon Keymission 360 degree VR camera. This is our choice for those hard to reach tight camera shots or action shots. Watch as we unbox this astonishing little camera. Full video @ http://greymattervr.com/nikon-keymission-360-vr-camera-unboxing/

10/19/2016

Experience "Autumn", a cinematic virtual reality experience. It's not a story. It's not a film. It's a personal experience tailored for you.

Experience the ups and downs of loving her. Love her or leave her, it's up to you.... But in the end you can't help to be changed by her.

"Autumn" a GreymatterVR experience. Coming soon!

10/18/2016

Virtual Reality is a new frontier for storytelling & experience design. Traditional "cinema" is not the way. Join us in pioneering this new frontier. It's a tough nut to crack, but we're up for the challenge!
http://greymattervr.com/virtual-reality-cinema/