Clever Creative

Clever Creative Branding for the people. We are a full service branding agency made up of creative mavericks championing unexpected results that delight. ✨ ✨

10/07/2026

The most common question we get from new clients, and the honest answer behind it.

Branding that works isn’t a vibe. It’s a strategy.

Save this for your next rebrand conversation.

10/05/2026

We get it, it’s an easy trap to fall into. Heritage brands can feel the pressure of the current day trends, and question how they stay relevant amongst younger, “trendier” brands. But sometimes history, experience and the comfort you bring to consumers is the only thing you really need to focus on honoring.

Don’t worry about the trends. Instead, focus on nourishing the years of connection you have with your consumers.

10/02/2026

Every designer or brand builder knows the many faces of, ‘can you just make it pop’? Sometimes that’s, brighter colors or a bigger logo. Other times it means a different font entirely. And sometimes it means all four…

But what we usually find is that it’s rarely a color problem; it’s usually a strategy problem wearing a design note.

Tag whoever on your team ends up doing the translating.

Starting the month with a gut check: does your brand still do the work of explaining you? Here are 3 signs it might not.
10/01/2026

Starting the month with a gut check: does your brand still do the work of explaining you?

Here are 3 signs it might not.

Here’s a real breakdown from a rebrand we did with Petstages. Logo, color system, packaging, icon library, and guideline...
09/25/2026

Here’s a real breakdown from a rebrand we did with Petstages. Logo, color system, packaging, icon library, and guidelines, all built to work together. 

We really love when we get to work within the petcare space. 😊

09/23/2026

What are the most important elements each brand needs to have? Shannon Gabor talked about this with Emily Steele on Cart Culture this month.

This is just a small snippet of a longer conversation, check out the full talk at the in our bio.

Thanks again, hummingbirds!

09/21/2026

Chasing the latest trend, copying the same aesthetic as everyone in your category, playing by the “rules” of your industry, it feels safe. It’s also how brands become invisible.

The disruptors we admire most didn’t get there by fitting in. They got there by trusting their own point of view when it would’ve been easier to follow the crowd. This isn’t to say your strategy should be “standing out for the sake of standing out”, each choice needs to come with intention. But when it does, that’s when we see brands break the mold.

It’s National Cheeseburger Day, so naturally we’re thinking about branding...Just a quick breakdown on what your favorit...
09/18/2026

It’s National Cheeseburger Day, so naturally we’re thinking about branding...

Just a quick breakdown on what your favorite wrapper might be doing to your brain. Anyone want a burger after reading this? We’re taking orders.

09/16/2026

Thank you Emily Steele and hummingbirds for having our founder, Shannon Gabor on Cart Culture this month. They spoke in depth about what it means to build a brand with consistency, without stifling the creative in us all.

Shannon has been in this space for over 22 years, and with that experience she has identified what it actually takes for brands to not only survive, but thrive in the market today.

This is where Clever prides itself, and stands out from the standard mold. We’re not just here to make your brand look desirable (or delicious as Shannon likes to say 😊), we’re here to help you get clear on your stance, messaging and internal systems. Because even the most beautiful packaged brand can’t survive without that.

Dive into the full podcast at the link in our bio!

Thanks again, hummingbirds 💚

Address

2855 S Barrington Avenue
Los Angeles, CA
90064

Opening Hours

Monday 9am - 6pm
Tuesday 9am - 6pm
Wednesday 9am - 6pm
Thursday 9am - 6pm
Friday 9am - 6pm

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