10/01/2026
ChatGPT started building local business recommendations based on Yelp's data. If you haven't given your Yelp page some TLC in a while, this is your sign to do so.
Here's why: 45% of US consumers used AI to find a local business in the past year. That's up from just 6% the year before.
Yelp licensed its reviews, ratings, and business details to OpenAI. So now when someone asks ChatGPT for a plumber, electrician, or contractor, the answer is pulled directly from Yelp.
Yelp also rolled out a new "Request a Quote" button that lets customers find you, describe their problem, and send you a lead without ever visiting your website or seeing an ad. Now, getting named and getting hired are the same action.
Curious to see how your Yelp listing stacks up against competitors in your market? Tap the link in our bio and we'll create a free snapshot: your ratings, leads, and conversion rate against theirs.