Seller Snap

08/11/2026

📣 Heads up, Amazon sellers — Amazon announced the Labor Day Sale (Aug 28 – Sep 7), and the deadline to submit deals is this Friday, August 14.

Amazon is framing it as your last big chance to clear slow-moving inventory before Q4, and that checks out:

✅ Free up FBA capacity for holiday replenishment ✅ Avoid long-term storage fees on aged stock ✅ Get event traffic on ASINs that don't move organically (180+ days → Amazon Outlet)

Eligible deal types: Best Deals, Lightning Deals, Prime Exclusive Discounts, and coupons.

And if you're on the fence about discounting — our Prime Day data showed the small minority of genuinely discounted products captured 70% of all unit growth, while full-price listings barely moved. The traffic shows up either way; the price decides who gets the sale. 💰

Full Prime Day analysis 👉 https://sellersnap.io/only-one-in-five-products-was-actually-on-sale-this-prime-day

Who's running Labor Day deals this year? 👇

08/06/2026

Amazon Business just hit $60 billion. Hospitals, universities, and enterprises are buying at scale through Amazon — and most of that flows to third-party sellers.

The problem: most sellers are still using a repricer built for B2C logic. B2B pricing is different and if your repricer doesn't know that, you're leaving money on the table.

Seller Snap has a dedicated B2B repricing mode available to all customers. Worth checking if you're running any B2B catalogue.

Amazon Business reached $60 billion in annualized gross sales, up from the $35 billion Amazon disclosed in 2023 and $25 billion in 2021. On Marketplace Pulse estimates it represents roughly 7% of Amazon's $830 billion GMV.

07/21/2026

Does everything really go on sale during Prime Day? We checked and the answer is no.
We tracked the same 100,000+ products before and during Prime Day 2026. Only 18% had a genuine price cut. Most barely moved, and some got more expensive.
But that small group of truly discounted products captured 70% of all the sales growth. The deeper the cut, the bigger the jump — a 30% discount drove a 771% sales lift, while flat-priced products grew just 15%.
Prime Day isn't really a test of what shoppers want. It's a test of how sellers price. Full analysis 👇

Only about one in five products actually got a price cut during Prime Day 2026,...

07/15/2026

Big one for resellers and wholesalers: Amazon is dropping the seller-performance eligibility check for the Buy Box, rolling out through the end of 2026. Translation: more sellers competing for the same box.

The instinct will be to fight harder for it. But a more crowded field just means more price pressure, and the Buy Box was never the actual goal — profit is. It's a lever to get there, not a trophy worth winning at zero margin.

If your repricing was set up for a smaller field, worth re-checking your floors now. How's everyone else thinking about this?

06/29/2026

We tracked Amazon Prime Day orders in real time. Hourly. Every day.

And every day, without fail, there's a dip. Same window. 4pm–9pm ET. Wednesday. Thursday. Friday. Saturday. Like clockwork.

So we have to ask — what is actually happening out there?
Is it life? Is it logistics? Is it something we'll never fully understand?
We have some theories:

🍝 Dinner with kids
🚗 The great evening commute
🏋️ The post-work gym rush
🐕 Walking the dog (non-negotiable)
📺 The Seinfeld rerun that still somehow pulls numbers
🧸 Bedtime negotiations
🌍 Life briefly winning

Amazon sellers — drop your theory in the comments. Bonus points for creativity 👇

06/25/2026

Here's what Prime Day is doing to seller margins.
Day 1 saw a -0.41pp drop versus the pre-Prime Day baseline — the largest single-day move in the last 30 days. Day 2 came back to -0.27pp, a partial recovery but still below baseline.
We're tracking it through to the end of the event.
sellersnap.io/prime-day-tracker

06/24/2026

Prime Day Day 1 is wrapped. Our data shows peak order volume ran 55% higher than a typical Tuesday with the surge kicking in around 6am ET and holding all day.
There was even a second spike around 9pm before things wound down.
We're tracking it live throughout the event. Follow the link to watch Day 2 unfold in real time.
sellersnap.io/prime-day-tracker

06/22/2026

This is what Prime Day looks like from the inside. Live Amazon order data, updated every hour. Watch how it shifts as the event unfolds
https://sellersnap.io/prime-day-tracker/