CrowdEngage

09/21/2013

Chipotle goes all out with marketing.

Watch "The Scarecrow," the companion film for Chipotle's new app-based game. Then download the free app at www.scarecrowgame.com and join the quest for whole...

09/16/2013

Another great marketing video, this time for big brand Jockey

Unlike the balls in this video, your pair has no spare. Be good to your manhood. http://bit.ly/12jTIxz

09/11/2013

Great marketing for a new product.. PooPourri!

Yes Poo~Pourri is a real product. Yes Poo~Pourri is scientifically proven to work. You can buy it at http://PooPourri.com/?a=5 Poo~Pourri Toilet Deodorizers ...

09/11/2013

"Two-thirds of the world’s mobile data traffic will be video by 2017. "

Five tweets per second contain a Vine link–and other interesting facts about how people are using Vine and Instagram video.

08/31/2013

Awesome user-generated contest from the king of brands, RedBull

The winners have just been announced in the 3rd edition of the

03/22/2013

26% of US luxury marketers believe TV ads are more effective than online video in driving traffic to brick and mortar stores, while 30% say the two are equally effective, and 44% favor video ads

03/15/2013

Creating good video content consistently is no easy task.

It’s very time consuming, and most of the time it’s extremely expensive if you hire an advertising agency.

One tactic that some companies have embraced, are consumer generated content contests or campaigns..

CrowdEngage is a platform to help you collect, share, and utilize User-Generated Videos for your company!

03/12/2013

One of the biggest mistakes that small businesses + brands make while trying to run a contest or campaign? They only promote campaigns on a single platform, not across all of their channels!

This is a tough blog for me to write since I’m actually a big proponent of contests, sweepstakes, and anything that adds fun value to your community online. However, sometimes I see these contests and programs that are just so off-brand that I want to call up their social strategy team that very sec...

03/12/2013

Chad Hurley (YouTube co-founder) is within a month of launching a collaborative online video startup. This is one of the clearest signs yet that video distribution networks are becoming more and more like social networks.

YouTube co-founder Chad Hurley is close to launching a collaborative video startup, taking democratized video in a more social direction. He follows in the footsteps of Amazon, AutoDesk, and Google, all of whom have efforts under way to make online video more social.

03/06/2013

"Zappos.com also has big plans for enterprise video in 2013. "We're looking to improve the user experience with how the video is integrated into the overall site," says Blair. "We see a huge value in user-generated content that could potentially be used for customer reviews." User-generated content adds a fresh take to Zappos.com's promotions and provides a "word-of-mouth" kind of endorsement that can't help but impress consumers who watch it! After all, people must really like your store if they produce videos to praise its products."

03/06/2013

The state of Enterprise Video.. :)

Video is transforming the enterprise, with ease of production, distribution, and access making it an ideal form of communication.

03/04/2013

Be trustworthy, be real.

CrowdEngage explores how brand loyalty turns into brand equity, on their totally awesome blog. Feedback is always welcome!