Business Technology Association

Business Technology Association The Business Technology Association serves office technology dealerships, manufacturers, distributor

Founded in 1926, the Business Technology Association (BTA) serves office technology dealerships, resellers, manufacturers, distributors and service companies. Its core members — office technology dealerships — consult, provide services and sell hardware, software and supplies with the goal of helping businesses maximize their investment in devices and technology. Through the association's various educational programs, information, research, legal services, publications and guidance, BTA member dealerships are positioned to be the premier source of the office technology used by businesses throughout the United States every day.

Join BTA at 4 p.m. Eastern this Wednesday, Oct. 21, for the next Diversifying My Business webinar, "Add to Your Portfoli...
10/19/2026

Join BTA at 4 p.m. Eastern this Wednesday, Oct. 21, for the next Diversifying My Business webinar, "Add to Your Portfolio, Not Your Headcount," with Doug Murphy, co-founder of PrintCentric Solutions.

Learn how adding print management, document management and cloud fax solutions to your portfolio can help you create new recurring revenue opportunities without adding staff members.

Register today: https://www.bta.org/DMB

Want to get the inside scoop on what the exhibitors have to offer? Round-table discussions are your chance to learn mo...
10/19/2026

Want to get the inside scoop on what the exhibitors have to offer? Round-table discussions are your chance to learn more about their products and services, ask questions and make valuable connections.

Bonus: If you visit each exhibitor and complete your stamp card, you'll be entered into a drawing for a chance to win one of three American Express gift cards!

Register today: https://www.bta.org/BTAAsheville

Looking for another way to diversify your dealership?Water and ice could be an opportunity worth exploring. During his ...
10/17/2026

Looking for another way to diversify your dealership?

Water and ice could be an opportunity worth exploring. During his breakout session, Paul Martin of Culligan Quench will break down the market, profitability and potential for adding water and ice to your business.

Learn what it takes to get started, ask questions and hear from other dealers who are considering this new revenue stream.

Register for Fall Colors today! https://www.bta.org/BTAAsheville

Want to add new revenue streams to your dealership without adding employees? Register for BTA's next Diversifying My Bus...
10/16/2026

Want to add new revenue streams to your dealership without adding employees? Register for BTA's next Diversifying My Business webinar, “Add to Your Portfolio, Not Your Headcount,” to learn how print management, document management and cloud fax solutions can help you generate recurring revenue and strengthen customer relationships.

Doug Murphy of PrintCentric Solutions will lead the webinar, which will be held at 4 p.m. Eastern next Wednesday, Oct. 21.

Learn more & register: https://www.bta.org/DMB

🤖 AI could be a new service opportunity for your dealership.Starting Nov. 3, the four-session BTA AI Workflow Assessment...
10/15/2026

🤖 AI could be a new service opportunity for your dealership.

Starting Nov. 3, the four-session BTA AI Workflow Assessment Workshop, led by West McDonald of GoWest.ai, will teach dealers how to identify where AI and automation can make a measurable difference in their own businesses and for their customers.

You will learn how to uncover inefficient workflows, evaluate opportunities, prioritize investments and build a practical AI road map.

Plus, each participating dealership will receive a complimentary Micro AI Workflow Assessment to see the process applied to its own operations.

Learn how to move beyond experimenting with AI and develop a repeatable process that could improve your business and create new revenue.

Register: https://www.bta.org/aiworkflow/

Adding managed services is one thing. Building an MSP that can scale is another.At the Fall Colors Retreat, Eric Kehmeie...
10/14/2026

Adding managed services is one thing. Building an MSP that can scale is another.

At the Fall Colors Retreat, Eric Kehmeier of The 20 MSP Group will share what it takes to build a strong managed services operation, from service delivery and staffing to cybersecurity and account management. Learn how to overcome common growth challenges and take your dealership’s MSP to the next level.

Register now: https://www.bta.org/BTAAsheville

Is your service department keeping pace with industry benchmarks or are you leaving room for improvement?At , Jerry New...
10/12/2026

Is your service department keeping pace with industry benchmarks or are you leaving room for improvement?

At , Jerry Newberry and Jeff Kelly of Pros Elite Group will break down current service metrics, common performance challenges and proven strategies to help dealers improve results. Learn what they’re seeing across dealerships and how to put those insights to work in your own dealership.

https://www.bta.org/BTAAsheville

💧Water and 🧊 ice can offer office technology dealerships recurring revenue, strong margins and deeper customer relations...
10/10/2026

💧Water and 🧊 ice can offer office technology dealerships recurring revenue, strong margins and deeper customer relationships.

During his main-stage session at the Fall Colors Retreat, "Beyond Office Equipment: Water & Ice for High Profits," Paul Martin of Culligan Quench will share insights from his experience in both industries and explain what it takes to become a water dealer, launch this offering and grow it successfully.

Learn more & register: https://www.bta.org/BTAAsheville

"The best vCIO wins!"Your managed IT clients need more than tech support — they need strategic guidance. That’s where gr...
10/09/2026

"The best vCIO wins!"

Your managed IT clients need more than tech support — they need strategic guidance. That’s where great vCIOs stand out.

At BTA's vCIO University, to be held Dec. 8-10 in Tampa, Florida, attendees will gain the skills, tools and confidence needed to become stronger trusted advisors for their clients and more valuable leaders within their dealerships.

This three-day workshop delivers practical education, peer collaboration, actionable takeaways and post-workshop coaching designed specifically for vCIOs, TAMs and SMEs at every experience level.

Learn more & register: https://www.bta.org/vciouniversity/

🤖 Starting Nov. 3, find AI opportunities, build a road map and create new revenue.Led by West McDonald of GoWest.ai, the...
10/08/2026

🤖 Starting Nov. 3, find AI opportunities, build a road map and create new revenue.

Led by West McDonald of GoWest.ai, the four-session BTA AI Workflow Assessment Workshop will give dealers a repeatable process for identifying, assessing and prioritizing AI opportunities — both inside their own dealerships and with their customers.

You will learn how to:
• Identify workflows where AI and automation could have the greatest impact
• Assess opportunities for ROI, risk, complexity and readiness
• Build a practical AI road map
• Avoid common AI implementation mistakes
• Turn workflow assessments into a potential new revenue opportunity with customers

And each participating dealership will receive a complimentary Micro AI Workflow Assessment after the workshop, giving you a firsthand look at the methodology applied to your own business.

Learn more and register: https://www.bta.org/aiworkflow/

Address

12411 Wornall Road , Ste. 200
Kansas City, MO
64145

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

Telephone

+18005052821

Website

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