05/22/2026
Customer onboarding is getting harder for brands.
Not because customers donโt want to engage โ but because most onboarding experiences still happen across disconnected channels: emails, help docs, Facebook Groups, Slack communities, webinars, support ticketsโฆeverything feels scattered.
The brands creating the best customer experience in 2026 are doing something differently: ๐๐ต๐ฒ๐โ๐ฟ๐ฒ ๐ฏ๐๐ถ๐น๐ฑ๐ถ๐ป๐ด ๐ฐ๐๐๐๐ผ๐บ๐ฒ๐ฟ ๐ฐ๐ผ๐บ๐บ๐๐ป๐ถ๐๐ถ๐ฒ๐.
๐๐๐๐๐ผ๐บ๐ฒ๐ฟ ๐ฐ๐ผ๐บ๐บ๐๐ป๐ถ๐๐ถ๐ฒ๐ is a place where customers can:
โ ask questions
โ learn from other users
โ discover product updates
โ join discussions
โ access resources
โ feel connected to the brand beyond the transaction
And it matters more than ever because customer expectations are changing.
๐ According to iHeartMedia, 90% of consumers care whether content is created by real people. People want more human interaction, more transparency, and more direct connection with brands โ especially after they become customers.
Thatโs why more SaaS companies, membership brands, creators, and online businesses are investing in dedicated online community platforms for brands instead of relying entirely on social media groups.
We just published a breakdown of the ๐ง๐ผ๐ฝ ๐ณ ๐๐ฒ๐๐ ๐ข๐ป๐น๐ถ๐ป๐ฒ ๐๐ผ๐บ๐บ๐๐ป๐ถ๐๐ ๐ฃ๐น๐ฎ๐๐ณ๐ผ๐ฟ๐บ๐ ๐ณ๐ผ๐ฟ ๐๐ฟ๐ฎ๐ป๐ฑ๐. If your brand is thinking about improving onboarding, customer engagement, or retention through community, this guide is worth reading ๐ https://www.phpfox.com/best-online-community-platforms-for-brands/
