Laguna Creek LLC

05/30/2026

Ahéhee’ to the Navajo Nation Economic Summit team for recognizing Laguna Creek as a Coral Sponsor for NNES 2026.

We are honored to support an event that brings together Navajo leadership, entrepreneurs, innovators, and community members focused on strengthening economic opportunity across the Navajo Nation.

We have been grateful for the opportunity to collaborate with Navajo/Indigenous business owners and stakeholders who are helping shape the future of Navajo tourism, hospitality, and economic development.

We look forward to joining everyone in a few weeks and continuing the conversation around building stronger businesses, creating opportunity, and keeping more economic activity within our communities.

Let's Build the Navajo Nation Economy, Together.



Wyatt Gilmore | Lane Sundown Gilmore | Illiana Witkiewicz | Jocelyn Billy-Upshaw

05/26/2026

This Memorial Day, we honor and remember all those across the Navajo Nation and the United States who made the ultimate sacrifice in service to their country.

the Navajo Nation Veterans Memorial Park in Window Rock was created as a “living memorial” honoring Diné warriors that include those who were KIA or remain MIA in service to the U.S. Armed Forces?

The memorial beautifully weaves together military remembrance and Navajo cultural teachings — featuring a medicine wheel design, sacred sandstone arch alignment, and a bronze Navajo Code Talker statue at its center. More than 147 fallen Diné warriors are honored within its memorial walls, including those lost in service since the memorial’s opening who paid the ultimate price.

As many gather today in remembrance, we encourage learning more about this powerful place of reflection, healing, and honor within the Navajo Nation.



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This small park established sometime around 1936, features the graceful red sandstone arch for which the capital is named Tségháhoodzání (Window Rock). It is located just a few feet north of the Navajo Nation Office of the President and Vice-President building, the Navajo Nation Council Chambers...

05/22/2026

We had the opportunity to attend the Navajo Nation Division of Economic Development’s Navajo Business Regulation Outreach Workshop hosted at the Phoenix Indian Center, followed by the American Indian Chamber of Commerce of Arizona (AICCAZ) luncheon featuring NNDED Director Sharlene Platero and Navajo Nation President Buu Nygren.

We appreciate the leadership of the Phoenix Indian Center and American Indian Chamber of Commerce of AZ for helping bring together such a diverse group of Navajo entrepreneurs, industry professionals, and businesses interested in becoming suppliers and service providers to the Navajo Nation and its communities.

The workshop provided valuable insight into Navajo Nation business opportunities, regulations, leasing processes, and the many resources available through the NNDED team.

Most importantly, it created space for meaningful conversations around strengthening economic opportunity and supporting long-term growth across the Navajo Nation.

Ahéhee’ to everyone who shared their time, knowledge, and perspectives throughout the day.

05/05/2026

🌍 Honoring American Indigenous Tourism Day

May 4th is a powerful reminder that Indigenous tourism isn’t just about travel — it’s about sovereignty, storytelling, and sustaining communities for generations to come.

At Laguna Creek, we’re proud to stand alongside Native American and Indigenous tour and hospitality operators who are building, growing, and reclaiming their place in the tourism economy.

We believe the future of tourism should:
✔ Keep more revenue in community
✔ Reduce unnecessary fees and vendor stacking
✔ Strengthen operations with tools built for your needs — not retrofitted to them

To all Indigenous operators — we see the work you’re doing, and we’re here to support it.

Continued growth. Continued success. Continued ownership.

🌍 Today is the inaugural American Indigenous Tourism Day!

As part of National Travel and Tourism Week, the American Indigenous Tourism Association officially declares May 4 as the inaugural day! This day honors the original destinations, cultures, and experiences that define the American travel story. 📅

Indigenous tourism is a foundational part of the U.S. travel economy, contributing $11.6 billion annually while supporting Native Nations and communities, strengthening cultural heritage tourism, and connecting travelers to experiences rooted in place, story, and stewardship.

As we look ahead to America250, this celebration marks a shift in the American travel industry, recognizing Indigenous leadership and economic contributions. By establishing American Indigenous Tourism Day, the association is bringing the travel conversation back to its roots, asserting that a truly comprehensive American tourism narrative must honor the original stewards and the enduring legacy of Indigenous peoples.

As our CEO Sherry L. Rupert (Paiute/Washoe) shares, we must recognize that the story of America is not 250 years old—it is thousands of years old.

🔗 Read the full announcement: https://americanindigenoustourism.org/american-indigenous-tourism-day/

🔗 To showcase the depth of this sector, we are spotlighting our annual Top 10 Indigenous Experiences of 2026 list: https://americanindigenoustourism.org/Top-10-Indigenous-Experiences-2026

U.S. Travel Association

04/28/2026

We’re continuing the momentum from 2026 and our recent funding milestone—thanks again to NCAIED - National Center for American Indian Enterprise Development for another terrific conference! Was an honor to be a Gold Sponsor and share our journey with so many amazing people. The best is yet to come!

Over the past few months, our team has been working closely with partners across Tribal Nations, Alaska, Canada, and the lower 48—providing live demos of our platforms built for tourism, hospitality, and retail.

From booking systems and property management to point-of-sale and marketing infrastructure, we’re focused on helping businesses operate more efficiently, increase revenue, and keep more dollars within their communities.

If you’re a tourism operator, hospitality business, or tribal enterprise looking to modernize your systems—we’d love to connect.

📩 Reach out to schedule a demo and see how Laguna Creek can support your operation by scanning the QR code or emailing us at [email protected].

03/30/2026

Big news for Laguna Creek and the Indigenous tourism community 🎉

We’re excited to share that Laguna Creek has secured $6.3 million in Series A funding with Dali Capital Partners!

From our beginnings as Native American Tours to now offering a full platform including booking, POS, and PMS tools—this journey has always been about one thing:

✨ Build systems designed by and for Native operators
✨ Reduce reliance on OTAs
✨ Keeping tourism dollars on Indigenous land

As our CEO Wyatt Gilmore shared, our success is directly tied to the success of our clients, communities, and the broader Native economy.

We’re deeply grateful to our partners, clients, and communities who continue to believe in this mission.

Learn more: https://www.lagunacreek.io/blog/laguna-creek-secures-6-3-million-series-a-funding-to-transform-the-indigenous-tourism-economy/

Today Laguna Creek, a Native American owned tourism and hospitality software company, announced it has raised $6.3 million in its Series A funding round with Dali Capital Partners.

03/25/2026

After a few great days connecting at RES 2026, we’d love for you to join us for Laguna Creek’s Wednesday breakout session.

👉 Keeping More Tourism Dollars on Tribal Land: Reducing Costs, Cutting OTAs, & Building Smarter Systems
📅 Wednesday, March 25
🕑 2:00 – 2:50 PM
📍 Neopolitan Ballroom III–IV

Together, we’ll talk about how Indigenous tourism businesses can:
• Strengthen day-to-day operations
• Reduce reliance on third-party platforms
• Keep more revenue within their communities

We’ll also share real experiences and practical insights on building smarter systems—from bookings to on-site sales—while staying true to community values and long-term sustainability.

Hope to see you there!


Wyatt Gilmore | Lane Sundown Gilmore | Scott Dean | Illiana Witkiewicz | Jocelyn Billy-Upshaw

03/23/2026

Laguna Creek LLC made it to - we will be among change makers at the Caesars Palace for the week. ✨

and we’re excited to connect with both familiar faces and new partners in tourism and hospitality.

We’re focused on supporting Indigenous businesses through:

• Integrated booking platforms, POS, and PMS systems
• Stronger operations and sustainable growth
• Keeping more tourism dollars within Native communities

🎪 Come visit us at Booth #500

Join us for our RES Talk:

📅 Tuesday, March 24
🕑 2:00 – 2:15 PM
📍 Sorrento

And our breakout session:

👉 Keeping More Tourism Dollars on Tribal Land: Reducing Costs, Cutting OTAs, & Building Smarter Systems

📅 Wednesday, March 25
🕑 2:00 – 2:50 PM
📍 Neopolitan Ballroom III–IV

Thank you NCAIED - National Center for American Indian Enterprise Development for bringing Indian Country together — we’re honored to be part of it.



Wyatt Gilmore | Lane Sundown Gilmore | Witkiewicz | Mobasher | Dean | Montes | Jocelyn Billy-Upshaw

03/16/2026

✨There are moments that remind you why this work matters.

Last week Creek had the privilege of welcoming 54 Business Management and Entrepreneurship students from Tohatchi High School to visit the Navajo Nation Division of Economic Development(NN DED) in Window Rock, AZ. Their business teachers brought them to learn firsthand what it takes to start and sustain a business on the Navajo Nation.

It was truly a blessed visit.

💻Laguna Creek CEO Wyatt Gilmore who was raised on the Navajo Nation, shared his journey with the students — from growing up hauling wood and helping family and neighbors, to working with troubled youth and in construction, and ultimately building businesses that now support tourism, hospitality, and small businesses across Indian Country through technology platforms such as booking systems, POS, and property management systems.

🫶🏾More importantly, he shared something the students could truly feel: that success carries greater meaning when it uplifts your people and your community — and that the journey begins with simply doing a little better each day than the day before.

💪🏽The NN DED team also provided students with a valuable overview of the resources available to Navajo entrepreneurs, including:

• Business policies and laws on the Navajo Nation
• Business development requirements and checklists
• Resources available to Navajo-owned businesses
• Guidance for external businesses interested in doing business on the Navajo Nation
• Important considerations when creating a business plan

✍🏽The visit aligned closely with the students’ current coursework, as many are developing their own business plans as part of their class assignments.

🙌🏽 Ahehee' (Thank you) to the Navajo Nation Division of Economic Development, Mr. Invento, and the students from Tohatchi High School for the great conversation, thoughtful questions, and inspiring energy.

The future of Navajo entrepreneurship was sitting right in that room. 🙏🏽🫵🏽

03/05/2026

& - Yá’át’ééh (greetings in Diné) and Ahéhee’ (thank you in Diné),

We’ve returned to Arizona with overwhelming gratitude after attending the 2026 International Indigenous Tourism Conference in Edmonton, AB hosted in partnership with ITAC.

It was an honor to connect with Indigenous tourism leaders, entrepreneurs and partners committed to advancing Indigenous-led tourism and economic growth. We heard your stories and seen your blessed communities - thank you! In turn, you heard about us and attended our breakout session where we shared how integrated booking platforms, POS, and PMS systems can help Indigenous tourism businesses scale sustainably, strengthen operations and keep more tourism dollars within their communities.

Thank you to everyone who engaged in the conversation. We are honored to be a part of and support this growing movement and look forward to continuing the dialogue, so feel free to contact us at [email protected].

Sincerely-
The Laguna Creek Team