09/23/2026
What’s the real ROI of a customer conversation?
It’s not simply how quickly a call was answered or how many conversations took place. It’s what happened next.
In his latest article for Fast Company, our CEO Eric Schurke explores why businesses need to look beyond activity metrics and start measuring the outcomes customer conversations create, from qualified leads and booked appointments to stronger relationships and customer retention.
Read the full article > https://hubs.la/Q04y7j6R0