Lead Nerds

Lead Nerds We help Business Owners increase sales through automations and custom website solutions.
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10/12/2026

In 2024 Google and Yahoo changed the rules. If your business sends email to Gmail or Yahoo addresses, it has to be authenticated with SPF, DKIM and DMARC, and people need an easy way to unsubscribe.

Here is where it gets messy. If you send through a CRM, it usually needs a subdomain with its own MX record, and some website platforms, Wix included, do not allow that. If your emails started landing in spam, this is the first place I would look.

If you're the nerd in your industry, join the Lead Nerds club.

10/12/2026

GrantBird is live.

GrantBird runs grant programs for Florida nonprofits: museums, cultural organizations, health and human services groups and veteran organizations. Their whole point is that most nonprofits do not have a grant writing problem, they have nobody owning the calendar, the research and the reporting, so the site leads with that.

The free grant readiness scorecard is the piece I like most. Twenty questions, an instant score, and a breakdown of every gap between you and your next grant. Prices are published right on the site too, and so is their policy of never taking a percentage of a grant award.

Conversion Rate Optimization, SEO and AI Optimization were part of the plan from the start, like they are on every site we build. The scorecard gives a visitor a reason to start right now instead of bookmarking the page, there are pages built around the grant types nonprofits search for, and the site spells out who they serve and what they charge, so AI tools have clear facts to pull from when someone asks who can help with grants in Florida.

grantbird.com

We love working with business owners and teams who are the nerd in their industry. That expertise is what we build on. We put it on the website in a way search engines and AI tools can recognize, which is how you earn AI visibility. It helps your ads too. Google's ad rank is basically your bid times your relevancy, so a more relevant website is one of the foundations of what you end up paying for ads.

If that sounds like you, join the Lead Nerds club.

10/11/2026

New website for Eric Lund's Lawn & Landscaping is up.

Eric started the company in Holly Hill in 1984, and he and Cindy still run every job themselves. They do landscaping, pavers, tree work, bobcat and grading, drainage, outdoor lighting and storm cleanup. Most companies do one of those and they do all of it, so the site makes that the main message.

The free estimate form lets you pick every type of work you need in one go, and there are pages for each town they serve, from Ormond Beach to New Smyrna Beach. With hurricane season here, storm prep and cleanup are right at the top.

Every site we build starts with Conversion Rate Optimization, SEO and AI Optimization. On this one, Call Now and Free Estimate stay pinned to the bottom of the phone screen, each service and each town has its own page so people can find them in local searches, and the FAQ, reviews and services are laid out so AI assistants can answer questions about Eric Lund's with the right information.

ericlundslandscaping.com

We love working with business owners and teams who are the nerd in their industry. That expertise is what we build on. We put it on the website in a way search engines and AI tools can recognize, which is how you earn AI visibility. It helps your ads too. Google's ad rank is basically your bid times your relevancy, so a more relevant website is one of the foundations of what you end up paying for ads.

If that sounds like you, join the Lead Nerds club.

10/10/2026

Scams that start on social media had $1.2 billion in reported losses, and phone call scams had the highest losses per person.

A lot of people think they are too smart to fall for one. Maybe you are, but almost all of us know someone who might not be, so talk to the people in your life about it.

If you're the nerd in your industry, join the Lead Nerds club.

10/10/2026

This one was a lot of fun. Florida Santa has a new website.

Santa Darin is a Santa School trained professional Santa with a naturally grown beard and a custom suit, and he and Mrs. Claus do home visits, corporate events, parades and Christmas in July parties across St. Augustine, DeLand and Northeast Florida.

Booking season fills up fast, so the site is built around a three-step booking form right on the homepage. You pick the type of visit and they get back to you personally. Mrs. Claus can be booked on her own too.

Like all of our sites, it was built with Conversion Rate Optimization, SEO and AI Optimization in mind. The Book Santa Darin button follows you down the page, the copy names the towns and the kinds of events people actually search for, and the details about Santa Darin and Mrs. Claus are structured so AI assistants can describe them accurately when someone asks for a Santa in Northeast Florida.

floridasantallc.com

We love working with business owners and teams who are the nerd in their industry. That expertise is what we build on. We put it on the website in a way search engines and AI tools can recognize, which is how you earn AI visibility. It helps your ads too. Google's ad rank is basically your bid times your relevancy, so a more relevant website is one of the foundations of what you end up paying for ads.

If that sounds like you, join the Lead Nerds club.

10/09/2026

I get asked how AI search is different from Google. In a lot of cases it is the same thing. AI takes your long question, boils it down and runs a simpler Google search for you, and it knows your intent, so it searches better than most people do.

That means ranking on Google still matters. On top of that, a new study found that adding an AI info page to your website helps AI understand what you do. AI is more likely to suggest a business when the information is simple and easy for it to read.

If you're the nerd in your industry, join the Lead Nerds club.

10/09/2026

New site is live for Advanced Tax Advisors.

Jose Ramirez is an Enrolled Agent based in Brickell, and his firm builds tax plans for residential real estate developers earning $1M+ in net income. We built the site around the one person he actually wants on the phone: a developer who is paying six figures a year in taxes and has a CPA who only files after the year is over.

My favorite part is the math section near the top. It shows what $50,000 a year in overpaid tax turns into over 30 years if it went back into your own projects instead, and it counts up as you scroll.

Like every site we build, this one was planned around Conversion Rate Optimization, SEO and AI Optimization from day one. For Jose that means the masterclass RSVP and the Tax Clarity Score are always one tap away, the pages are written around the searches developers actually make, and his credentials and who he works with are laid out so ChatGPT and other AI tools can read them correctly.

Take a look: advancedtaxadvisors.net

We love working with business owners and teams who are the nerd in their industry. That expertise is what we build on. We put it on the website in a way search engines and AI tools can recognize, which is how you earn AI visibility. It helps your ads too. Google's ad rank is basically your bid times your relevancy, so a more relevant website is one of the foundations of what you end up paying for ads.

If that sounds like you, join the Lead Nerds club.

10/08/2026

GoDaddy has an AI website generator now, and there is a Yes button in there that erases all of your DNS records.

If your website is hosted somewhere else, it overwrites them, and your site and sometimes your email go down with them. I get called to fix this a lot.

The bigger lesson is that registering your domain and hosting your website are two different things. Know where each one lives and who has the login before you click anything.

If you're the nerd in your industry, join the Lead Nerds club.

10/08/2026

Allen's Drywall has a new website.

Allen started the company in Lake Helen in 1980 and the family still runs it, Allen, Lisa and Amanda, with a crew that has been with them for decades. We wanted the site to feel like calling them, so the family is on the homepage and the estimate form is right at the top with a promise to get back to you within 4 business hours.

It also lays out every town they cover across Volusia, Seminole and Lake counties, from DeLand and Deltona to New Smyrna Beach, so homeowners and general contractors can tell right away if they are in the service area.

Every site we launch is set up for Conversion Rate Optimization, SEO and AI Optimization. Here that looks like a quote form at the top and a tap-to-call number on every screen, pages for each service and the towns they cover so they come up in local searches, and their license number, address and history written so search engines and AI assistants can pick them up and repeat them accurately.

allensdrywall.net

We love working with business owners and teams who are the nerd in their industry. That expertise is what we build on. We put it on the website in a way search engines and AI tools can recognize, which is how you earn AI visibility. It helps your ads too. Google's ad rank is basically your bid times your relevancy, so a more relevant website is one of the foundations of what you end up paying for ads.

If that sounds like you, join the Lead Nerds club.

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Services Available In:
Deland, FL
32720

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Monday 10am - 5pm
Tuesday 10am - 5pm
Wednesday 10am - 5pm
Thursday 10am - 5pm
Friday 10am - 5pm

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+1 386-717-0862

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