09/16/2021
🌏 International SEO may be the untapped strategy for better ranking. Expanding your digital presence internationally might also help you discover new markets. But if you think that generating multiple pages for international locations or languages is complex, stay tuned (1/2)
First of all, even if you’re not technically doing business worldwide, your audience might be international. This means they might do online searches in their preferred language. So a good place to start is to identify what are the relevant languages other than English you should tackle.
Considering that more than 350 languages are spoken in the US, Multilingual SEO is just a smart move. Be sure to include the hreflang attribute to your HTML to tell search engines your page is a version in another language. Customize the URL as well to reflect the language.
If budget allows, hire professional translators for your content and context. Be extra careful with keywords and search intent in local languages. But translation plugins are the next best thing and will get the job done. Remember, the Google algorithm is universal but SERPs are local.
With MPG, the WordPress bulk page creator plugin, you can generate and update a landing page for virtually every location and language in the world. Simply use our template for world locations and upload your multilingual content source file to ace the International SEO game:
http://ow.ly/9HnL50GbffL