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11/03/2021

Before you start your Google campaign, it is important to understand Google Ads pricing and address relevant questions concerning Google pay per click ads so you can plan a good Google strategy around them:⁣⁣
✅ What is Google AdWords?⁣
✅ How much do Google Ads cost and how does Google Ads pricing work?⁣
✅ Should you invest in Google advertising?⁣
✅ How much do businesses spend on Google PPC costs?⁣
✅ How can Google Ads pay-per-click marketing help your business?⁣
✅ How can you lower your Google AdWords cost per click?⁣

11/02/2021

Have you heard of sensory ?⁣⁣
It's an effective marketing tactic of creating campaigns that appeal to the five senses: sight, sound, touch, taste, and smell.⁣

11/01/2021

✔️ Types of anchor text⁣
✔️ How to write anchor text⁣
✔️ What is anchor text optimization or anchor text SEO and how to do it⁣
✔️ What are anchor links applications?⁣
✔️ Getting started with anchor text best practices⁣

For any SEO tips visit @ greenseomarketing.com

10/29/2021

What Are the Consequences of Non-Compliance?⁣
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An ADA website lawsuit is not the only risk you’ll face if you ignore accessibility standards. Think about the following consequences of non-compliance and their impact on your business:⁣
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⚠️Miss out on opportunities – Understanding the search engine optimization (SEO) and accessibility overlap allows you to optimize well for both.⁣
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⚠️Erode your – While not all users with disabilities may file an ADA lawsuit, they can still hurt your online reputation if they tell others about your site’s inaccessibility.⁣
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⚠️Lose to your competitors – When a visually impaired or hard of hearing person leaves your website, where do they go? To a competitor’s site that’s accessible, of course! You shouldn’t take this matter lightly or underestimate the spending power of working-age adults with disabilities. Last time we checked, they have a disposable income of $490 billion.⁣

10/28/2021

5 Best Practices for Increasing Watch Time⁣
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✅1. Deliver a Killer Opener⁣
✅2. Leverage YouTube Audience Retention⁣
✅3. Create Longer Videos⁣
✅4. Zero In on Your Ideal Audience⁣
✅5. Craft a Value-Adding, High-Quality Video⁣

👉Visit greenseomarketing.com to learn more

10/27/2021

How the iOS 14 Update Will Impact Social Media Marketing⁣
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✔️1. Decreases Data on Users⁣
Apple uses identifiers for advertisers (IDFA) to tag users and monitor their activity with anonymity.⁣
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✔️2. Affects Campaigns⁣
Facebook marketing services rely on app tracking to follow customer activity to the point they take your desired action and convert. Most conversions happen off , such as on a third-party eCommerce site or landing page, so more opt-outs mean less visibility into your ad campaigns optimized for conversion and catalog sales.⁣
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✔️3. Limits Ad Targeting and Optimization⁣
Facebook’s ability to optimize your ads will be limited because the ad platform relies on conversion data.⁣
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✔️4. Modifies Campaign Reporting⁣
We will no longer be able to report conversions based on a 28-day click or one-day view window. Instead, we’ll be limited to a seven-day click attribution window, which will lessen the number of conversions we can report on.

10/26/2021

10 Google Penalties to Avoid!⁣
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1. AMP Content Mismatch⁣
2. Cloaked Images⁣
3. Cloaking and/or Sneaky Redirects⁣
4. Hidden Text and/or Keyword Stuffing⁣
5. Pure Spam⁣
6. Sneaky Mobile Redirects⁣
7. Spammy Free Host⁣
8. Structured Data Issue⁣
9. Thin With Little or No Added Value⁣
10. NEW: Google News and Discover Policy Violations⁣

For any SEO related query visit @ greenseomarketing.com

10/25/2021

Email Marketing Statistics You Should Know in 2021⁣
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✅ General Email Statistics⁣
✅ Email Marketing ROI Statistics⁣
✅ Mobile Email Marketing Statistics 2021⁣
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10/23/2021

What Are the Benefits of SMS Marketing?⁣
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✅High open rates⁣
SMS open rates can be as high as 98 percent within 15 minutes after delivery, making this a viable direct marketing channel.⁣
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✅ROI⁣
Over 50 percent of marketing campaigns generate successful ROI when integrated with other marketing channels like social media and email marketing services.⁣
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✅Customer engagement⁣
Customers enjoy exclusive treatments, and a well-crafted SMS marketing copy can make them feel special.⁣
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✅Brand exposure⁣
According to studies, 45 percent of consumers reply to branded text blasts.⁣
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✅Data collection⁣
About 31 percent of recipients respond to an SMS survey. This makes it an effective channel for your online reputation management campaigns.⁣
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✅Brand loyalty⁣
Well-planned bulk SMS marketing efforts drive customer engagement and brand loyalty.⁣
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✅Social media growth⁣
SMS marketing can grow your social media followers and increase your online reviews.⁣
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✅Data monitoring⁣
Measuring the success of your bulk SMS marketing efforts is easy because your SMS recipients only have two options: to click on the links provided or to disregard them. If most of your customers are not clicking your suggested links, there’s a clear need to revise your strategy.

10/22/2021

Over-optimization basically involves making too many SEO improvements (especially all at one time), which leads Google to question why your website has so many things going on at once.

10/21/2021

Benefits of social media videos for business:

1. Captures Attention⁣ - In 2021, people watch an average of 2.5 hours of online video every day and 18 hours per week (Wyzowl). Your potential customers are already immersed in Facebook video marketing, YouTube video , Instagram video marketing, and other social platforms. Your job is to make sure your social media video marketing stands out.⁣

2. High Engagement - A social media video has elements that make it highly shareable – and it’s usually entertainment. Video is shared 1,200 percent more than both links and text combined (Simply Measured). A single social media viral video can skyrocket your engagements and brand recognition.⁣
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3. Drives - The goal of video marketing and marketing services is always to generate sales. And social media marketing video content gets results. Eighty-four percent of people have been convinced to buy a product or service by watching a brand’s video (Wyzowl).

10/20/2021

Digital Marketing History:⁣
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In 1993, the very first clickable banner went live. A year later, the commercial online magazine HotWired purchased a couple of banner ads. This moment signaled the beginning of the transition to the digital era of marketing.

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