Faye

09/03/2026

If a CIO got audited tomorrow on how their team is actually using AI, would most companies pass that test?​

Jason Green, Faye's President and Chief AI Strategy Officer, says it depends on which question you're really asking.​

On maturity: most organizations are still early in their AI journey, nowhere near where the technology is headed.​

On governance: companies with a real AI strategy, clear policies, and procedures in place? They'd pass.​

That gap between "we're using AI" and "we can prove it's governed" is exactly what Faye's Claude Implementation Services are built to close.​

Learn more 👉 https://hubs.la/Q04wzwft0​

09/01/2026

We're excited to announce the launch of Faye's Claude Implementation Services, taking businesses from AI roadmap to governed Claude rollout.​

Most teams stall on the same things: no clear starting point, no governance IT will sign off on, no connection to the systems where work already happens, and no training beyond a login screen. That's exactly what Faye's Claude Implementation Services are built to solve.​

- AI Strategy Workshops: a ranked opportunity list and a 30/60/90-day roadmap with named owners, in one or two days​
- Claude Jumpstarts: governed rollout, systems integration, up to 5 custom skills, and training that sticks, live in weeks with hypercare and a 30-day review​
- AI Security & Governance Reviews: a half-day audit of how AI is actually being used, paired with the policies to match​
- Axia for Claude: a dedicated AI coach, monthly advisory hours, and a living success plan for teams already live on Claude​
- Custom Claude Projects: for the agent or workflow that doesn't fit a box, starting with a discovery call​

Available immediately for Faye's mid-market and enterprise clients, wherever you are in the AI journey.​

Watch the full announcement from David Faye below, and schedule a discovery call here: https://hubs.la/Q04w6tMg0

08/11/2026

AI isn't a bolt-on to CRM anymore. It's becoming the foundation.

That's what stood out to Malak Abdo from our team at Ai4 2026 in Las Vegas last week, America's largest AI conference. Conversation after conversation echoed the same shift; AI moving from experiment to infrastructure, automating workflows, sharpening the insights teams work from, and reshaping what a "meaningful" customer interaction actually looks like.

That's exactly the shift we help clients navigate at Faye every day; bringing AI into the systems they already run, without adding to their workload.

See how we're helping clients put AI to work 👇
https://hubs.la/Q04sH4MF0

07/29/2026

We're proud to announce that Sarah Hurd, our VP of Services & Operations, has been named an honoree in the Los Angeles Business Journal's inaugural "The Indispensables" list.

This new recognition builds on the legacy of the LA500, shifting the spotlight from the executives who lead LA's companies to the people who make that leadership possible every day. Sarah's inclusion reflects the pragmatic, high-accountability leadership she brings to Faye every day.

Over the past year, Sarah has led the transformation of our RevOps and Service Operations; work that's strengthened how we deliver for clients and scale as a company. She's also been a driving force behind our internal AI enablement, helping teams adopt tools that make us faster and sharper without losing the judgment behind the work.

None of that happens without someone willing to jump in wherever the work is hardest, and that's exactly what Sarah does.

Congratulations, Sarah! This one is well-deserved. 🏆

Read the full press release 👇
https://hubs.la/Q04rch5C0

07/14/2026

We're proud to announce that Faye has been named to Accounting Today 2026 VAR 100 for the seventh consecutive year!

This recognition reflects the real impact our teams are delivering every day; helping organizations modernize their technology strategies, connect their ecosystems, and drive meaningful outcomes across sales, support, and success.

Being named to this list seven years in a row is a testament to our commitment to forging long-term partnerships and continuously innovating how software and AI empower the businesses we serve. As our clients navigate an increasingly complex technology landscape, we're honored to serve as a trusted partner supporting them through every phase of growth.

To our clients and partners: thank you for trusting Faye to lead your most important initiatives.

And to our incredible team: this achievement is a direct result of your expertise, dedication, and commitment to excellence. This recognition belongs to you.

Onward and upward! 🏆

Read the full press release: https://hubs.la/Q04pt_710

06/30/2026

London Tech Week 2026 made something very clear: AI isn’t limited by intelligence, it’s limited by data quality.

Across the keynotes, panels, and hallway conversations, the message kept repeating in different ways: smarter models don’t fix messy systems. Clean, structured, well-governed CRM data does.

As AI agents move from passive tools to active participants: reading records, updating pipelines, and shaping decisions; the CRM is no longer just a system of record. It’s becoming the system those decisions are built on.

That shifts the conversation. Data hygiene, standardization, and governance are no longer “back office” concerns. They are now directly tied to how effectively AI performs in the real world.

A great breakdown of this came from Faye's own Elizabeth Agudelo, who captured the signal beneath the noise at London Tech Week: AI only works as well as the data it runs on.

Read the full blog here:

London Tech Week 2026 revealed a clear truth about AI: its success depends less on smarter models and more on cleaner, well-structured CRM data

06/25/2026

Last week we hosted our Faye Agent Builder Workshop, and this clip shows exactly why we built it.

Faye Agent Builder (FAB) is an AI tool built into SugarAI, using prebuilt and custom agents to surface focused insights drawn from live web data and any Sugar module. No developers. No switching apps. Agents deliver the right intelligence on the record view where your team already works.

In the clip below, Kaleb Dague, Senior Client Advisor at Faye, breaks down one of the most requested use cases we see with wholesale and distribution companies: instant upsell and cross-sell recommendations, without ever touching the ERP.

Instead of manually pulling purchase history and guessing at what to pitch, a FAB agent does the analysis and hands your rep a clear, focused plan for the next conversation.

Smarter reps. Less manual work. More revenue.

To learn more about FAB for your business, schedule a demo here: https://hubs.la/Q04mJDpg0

06/18/2026

We've been named to the 2026 CRN Solution Provider 500! 🏆

We're proud to announce that Faye has been recognized on CRN's annual Solution Provider 500 list; ranking us among North America's largest and most influential solution providers by revenue.

This recognition reflects something we care deeply about:

• Delivering measurable impact for our clients across CRM, CX, and AI
• Building long-term partnerships that drive real, scalable growth
• Pushing the boundaries of what great software implementation and optimization looks like

As organizations look to unify their CRM, CX, and AI ecosystems into high-performance tech stacks, we're proud to be the partner leading that charge.

Huge thank you to our clients, partners, and team for making this possible. Onward!

Read the full press release 👉 https://hubs.la/Q04lWnxn0

06/16/2026

Last chance to join us tomorrow.

On June 17 at 11 AM PT, we’re hosting a live workshop on Faye Agent Builder (FAB) for Sugar; a practical look at how AI agents can help sales, service, and marketing teams work smarter inside the CRM they already use.

In this session, you'll see:

• How FAB brings AI directly into Sugar workflows
• Real examples of AI agents driving productivity and efficiency
• New capabilities in FAB 2.0, including workflow triggers, bulk processing, and advanced controls
• How to build and deploy AI agents without complex development work

If you're exploring how to move beyond AI experimentation and drive measurable business outcomes, this workshop is for you.

Save your seat before registration closes 👇

Join Jason Green for an AMA webinar where AI isn’t just buzz — learn how to leverage it for real, actionable, and measurable business growth.

06/09/2026

Live next week!

Join us on June 17 at 11AM PT for a live workshop on Faye Agent Builder (FAB) for Sugar and see how AI agents work directly inside Sugar to help sales, service, and marketing teams get more from their CRM.

We'll cover:

• Live demos of FAB in action
• How FAB combines Sugar and web data to deliver actionable insights
• Real-world use cases for AI agents
• How to build custom agents with no code
• Practical ways to drive efficiency and productivity with AI

If you're looking for practical ways to apply AI in your CRM, this workshop is for you.

Register here: https://hubs.la/Q04kM3k20

Join Jason Green for an AMA webinar where AI isn’t just buzz — learn how to leverage it for real, actionable, and measurable business growth.