07/31/2026
Printing for Professional Printers
Want more walk-ins and local print jobs without spending a dime on ads?
As small business printers, we all know the hustle of finding new clients. But one of the easiest, lowest-cost ways to boost your sales is sitting right under your nose: your Google Business Profile.
Regularly updating your profile tells Google your shop is active, relevant, and ready for business. Here are 4 quick, high-impact tweaks you can make today:
1. Set Special Holiday Hours: Don't let a prospective client show up to a locked door on a holiday. Use Google’s "special hours" feature to keep your schedule accurate.
2. Drop Weekly Pics & Videos: Show off your work! Our friends over at VIVA PRINT in Cypress Hills do an amazing job posting Facebook videos of their services. Dropping weekly photos or short video clips onto your Google profile yields instant visibility.
3. Ask for Reviews Immediately: Don't wait! Request a review the moment a job is completed while the experience is fresh. Google gives you a handy short-link to send directly to clients.
4. Reply to Every Single Review: Good or bad, reply to them all. It shows prospects you care, and it gives Google more keywords to rank your shop.
These are the exact steps we use to keep our own profile sharp, and they work. As part of our Printing for Professional Printers community, I’ll keep sharing our best marketing ideas with you! Drop a link to your Google profile in the comments below so we can support each other!