The Good Kids

The Good Kids The Good Kids is a Midwest brand studio that helps good ideas stand out through strategic brand expe

Extra, extra! 🗞️The Good Times, Edition No. 2, is officially out.Grab your copy from the newspaper stand in front of our...
10/06/2026

Extra, extra! 🗞️

The Good Times, Edition No. 2, is officially out.

Grab your copy from the newspaper stand in front of our building on Broadway and 4th OR request a mailed copy.

Get it while it's hot...

It costs you nothing but the walk over!

Get the full scoop here: https://www.thegoodkids.co/the-good-times-newspaper-2026/

Clear a spot on the coffee table! Edition No. 2 of The Good Times comes off the press tomorrow 🗞️This award-winning news...
10/05/2026

Clear a spot on the coffee table!

Edition No. 2 of The Good Times comes off the press tomorrow 🗞️

This award-winning newspaper covers all the latest in tourism, packaging, and hospitality with lightheartedness weaved across every page.

Stay tuned to learn where you can snag a copy.

Don't miss out on reading all about Gabe! A mascot wasn't in the original scope for Built on Grit. It showed up mid-proc...
10/05/2026

Don't miss out on reading all about Gabe!

A mascot wasn't in the original scope for Built on Grit. It showed up mid-process, and turned out to be one of the best parts of the exhibit.

Meet Gabe: the character now welcoming every visitor, young and old, into North Dakota's business history.

Read his story here: https://www.thegoodkids.co/cases/built-on-grit/

Doing great work was never the issue for Seven Stones and the two organizations under it.Getting people to see how it al...
10/02/2026

Doing great work was never the issue for Seven Stones and the two organizations under it.

Getting people to see how it all fit together was: residents were unsure where to go, and partners were unsure what they were supporting.

That's not the case anymore!

Witaya Financial Solutions now has its own distinct look and voice, which still ties back to its parent organization.

See how we helped unite the three brands: https://www.thegoodkids.co/cases/seven-stones

Complicated isn't the same thing as confusing.Serve ND works with grantees, host sites, and members, all connected and a...
09/28/2026

Complicated isn't the same thing as confusing.

Serve ND works with grantees, host sites, and members, all connected and all doing different work.

We mapped the whole structure, then built a glossary, an FAQ for every level, and a Use This, Not That table so the language stays consistent no matter who is talking.

Your organization is allowed to be layered. People just need a clear way in.

Discover how we distilled Serve ND's complex messaging here: https://www.thegoodkids.co/cases/serve-nd/

Meet Seven Stones.They've spent years serving the Standing Rock reservation through food sovereignty, housing, language ...
09/22/2026

Meet Seven Stones.

They've spent years serving the Standing Rock reservation through food sovereignty, housing, language and culture, and now they've added a housing development company and a financial arm.

There were three organizations, with one very strong mission, but no way for anyone outside to tell they were connected.

So we built all three brands at once. If you're running more than one business under one roof, this is the case study to read!

Check it out: https://www.thegoodkids.co/cases/seven-stones

Don’t miss this before it melts! 🍦FOMO 10/40 is getting ready to take their ice cream to freezer shelves, and we got to ...
09/14/2026

Don’t miss this before it melts! 🍦

FOMO 10/40 is getting ready to take their ice cream to freezer shelves, and we got to help shape what it will look like when it gets there.

The packaging is still in the works, but you can get a sneak peek at what we’ve been cooking up in our latest case study.

Read it here: https://www.thegoodkids.co/cases/fomo-10-40/

Launching a new brand into the world is the easy part.Keeping the momentum going with strategic and engaging collateral ...
09/04/2026

Launching a new brand into the world is the easy part.

Keeping the momentum going with strategic and engaging collateral is where many brands stall out.

For Serve ND, we didn't stop at the brand guide. The ongoing work is turning their fresh brand into real growth that's sustainable and consistent for their team.

Read our latest case study on the work we're doing together: https://www.thegoodkids.co/cases/serve-nd/

Address

401 E Broadway Avenue, Suite 300W
Bismarck, ND
58501

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

Telephone

+17015950202

Website

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