03/04/2020
Digital Marketing Trends 2020!
If you want to apply the trends of 2020, contact us! https://luxdevelop.net/request/
1. Chatbots - Imitators of live interlocutors are rapidly gaining popularity, the peak of which will reach in the next decade.
2. Instant messengers - Now it’s much easier for people to contact a company representative via messenger than via email.
3. Artificial Intelligence - It is assumed that in the next decade, artificial intelligence will completely supersede the profession of consultant in any field.
4. Hyper targeted advertising - The division of site visitors by socio-demographic, geographical, psychological and other characteristics.
5. Personalization - The use of modern technologies, the correct storage and processing of personal information about users will help build more personalized relationships with them.
6. Flexible marketing - t is necessary to attract users here and now, without making plans for 10 years in advance.
7. SEO 2.0 - Google search algorithms gradually come to the point that texts that are useful to people, and not tailored to keywords.
8. Voice search - Users are less likely to type on the keyboard and are increasingly using voice commands, starting from communication on social networks and ending with a search in the browser.
9. Social Media Commerce - People spend more and more time on social networks , therefore it is not surprising that it is easier for them to make purchases right there without opening a browser: more than 30% of users use instant messengers and social networks for shopping.
10. Algorithmic Advertising - Artificial intelligence as it develops opens up more and more new opportunities in many areas. So, thanks to AI in Internet marketing, it has become possible to create automatic and personalized advertising campaigns, groups, and even the ads themselves for each user, based on our knowledge about him.
11. Influence marketing - This trend of Internet marketing in 2020 means a way to promote goods or services through people (influencers) who have influence among the target audience.
12. Content marketing - Cheaper than other promotion methods
Brings 3 times more potential customers
Allows bypassing ad blocking preinstalled on many devices
Great for promoting a small business.
Increases conversion by almost 6 times!
