06/23/2026
What happens when the homebuying journey starts feeling more like a transaction than a life milestone?
In our latest TekTalk, Bradley Davis, Marketing Director at Pacific Group, shares his perspective on how buy downs are shifting the sales experience and why builders can’t lose sight of the emotional side of buying a home. 🏡
It’s a conversation about connection, storytelling, and remembering what this purchase really means to buyers.
Check out the whole episode on our Vimeo https://vimeo.com/1192620695?share=copy&fl=sv&fe=ci or listen on Spotify