BrandZone

BrandZone Real-Time E-Commerce & Retail Analytics Platform

AI is changing the way products are discovered online.Price has always influenced purchase decisions. With AI-driven sho...
06/10/2026

AI is changing the way products are discovered online.

Price has always influenced purchase decisions. With AI-driven shopping, it can also influence product visibility.

AI can compare products across a much wider range of alternatives, making accurate product matching even more important.
And it’s not just about price. Understanding performance means looking at the full digital shelf, from price and availability to content, search visibility, ratings & reviews, Buy Box and sellers.

Today, we work with 100+ companies and thousands of brands across 30+ countries. BrandZone helps brands, marketplaces and retailers understand where they stand against competition and where action is needed.

We’re excited to welcome Fellas Foods to BrandZone!Fellas Foods has become one of the leading names in healthy snacking,...
16/09/2026

We’re excited to welcome Fellas Foods to BrandZone!

Fellas Foods has become one of the leading names in healthy snacking, with its high-protein, clean-label products and strong focus on active and balanced living.

Fellas Foods has started using BrandZone’s analytics services to track performance and gain deeper market insights.

We look forward to working with the Fellas Foods team and supporting their continued growth.

We’re happy to welcome ZÜBER, one of the leading healthy snack brands, to BrandZone!ZÜBER has started using BrandZone’s ...
03/09/2026

We’re happy to welcome ZÜBER, one of the leading healthy snack brands, to BrandZone!

ZÜBER has started using BrandZone’s analytics services to track performance and uncover new opportunities.

We’re excited to support the ZÜBER team and look forward to a great partnership.

Our Reverse Crawling services are used by global marketplaces and leading retailers! 💫 What value does Reverse Crawling ...
25/08/2026

Our Reverse Crawling services are used by global marketplaces and leading retailers! 💫

What value does Reverse Crawling provide?

Using AI-based product matching, we compare your assortment with a competitor platform to identify:

• Assortment gaps, opportunities and strengths

• Category and brand coverage differences

• Which sellers are selling which products and in which categories

• Sellers your competitors work with, but you don’t

• Differences in bestseller rankings and product placement

• Price positioning across comparable products

Reverse Crawling goes beyond competitor monitoring. It shows where you are strong, what you are missing and where the opportunities are. 🌟

It can also provide valuable insights when evaluating or entering a new marketplace.

10+ years of partnership with Pladis! ⭐For more than a decade, we have been proud to work with pladis and its brands, wi...
18/08/2026

10+ years of partnership with Pladis! ⭐
For more than a decade, we have been proud to work with pladis and its brands, with a comprehensive partnership covering e-commerce analytics, retail analytics and flyer analytics.
It’s great to see our partnership continue to grow and evolve over the years.
A big thank you to the pladis team for their continued trust and collaboration.

Around 50% of shoppers use search as their primary way to discover products online. Their research also shows that when ...
13/08/2026

Around 50% of shoppers use search as their primary way to discover products online.

Their research also shows that when shoppers can’t find a product through search, they often assume it simply isn’t sold there, even when it is available.

For brands and retailers, this means search visibility can directly affect sales.

Across 32 countries in Europe, the Middle East, South Africa and East Asia, we monitor the search performance of 1000s of brands across leading retailers and marketplaces.

Our Search & Placement Analytics tracks:
• Where products appear in search results
• Page 1 presence and search rankings
• Brand performance against competitors
• Organic and sponsored visibility
• Performance across different retailers, marketplaces and countries

(Research source: Baymard Institute)

Category dynamics shape retail intelligence.Not every category should be analyzed with the same KPI priorities.In SDA, c...
14/07/2026

Category dynamics shape retail intelligence.
Not every category should be analyzed with the same KPI priorities.

In SDA, customer reviews, product experience and content quality may have a bigger impact.
In FMCG, availability and promotions often become the key focus.
In Fashion, assortment, size availability and content often become the main key performance indicators.

After working with 100+ companies across 32 countries and many different categories, one thing has become clear to us. The same KPI does not always tell the same story.

At BrandZone, we see this every day across retailers, marketplaces and categories.

That is why retail intelligence is not only about collecting data. It is about helping brands focus on the metrics that matter most in every category.

Built on a passion for coffee, Cafe Crown has joined the BrandZone family. ⭐Cafe Crown has started using BrandZone's AI ...
08/07/2026

Built on a passion for coffee, Cafe Crown has joined the BrandZone family. ⭐

Cafe Crown has started using BrandZone's AI powered eCommerce Analytics and Retail Analytics solutions to strengthen its omnichannel strategy.

By combining digital shelf insights with retail promotion intelligence, we help teams gain a clearer view of pricing, promotions, visibility and ex*****on. This helps teams make faster decisions and better understand market performance.

We are excited to support Cafe Crown and look forward to a successful collaboration.

Welcome aboard, Cafe Crown!

E-commerce data becomes more valuable when it is supported by category experience, marketplace knowledge and consistent ...
06/07/2026

E-commerce data becomes more valuable when it is supported by category experience, marketplace knowledge and consistent monitoring.

For over 10 years, BrandZone has worked with brands & retailers to help them better understand their online performance across different markets and categories.

Today, our experience covers:
100+ companies
32 countries
Multiple categories and marketplace dynamics
Price, promotion, availability, content, rating, review and visibility tracking perspectives

As e-commerce becomes more complex, brands need more than fragmented reports.
They need a clearer way to read performance, identify risks and prioritize actions.
That is the intelligence layer BrandZone continues to build.

We are happy to share that Groupe SEB, home to globally recognized brands such as Tefal, Rowenta, and WMF, has joined th...
22/05/2026

We are happy to share that Groupe SEB, home to globally recognized brands such as Tefal, Rowenta, and WMF, has joined the BrandZone family and started using our AI-powered eCommerce analytics solutions.

As visibility, speed, and data-driven decision-making become increasingly critical across marketplaces and retailers, we’re proud to support Groupe SEB with AI-driven insights that help teams identify opportunities faster, prioritize what matters, and make smarter commercial decisions.

We’re truly delighted to be part of this journey.
Welcome aboard, Groupe SEB! ⭐

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Orjin Maslak İş Merkezi, Eski Büyükdere Caddesi No: 27 Zemin Kat
Istanbul
34485

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