Hello Ello

15/06/2026

How much do Singaporeans really know about caring for Mum or Dad? 🇸🇬

Answer before the reveal 👇 no googling. Drop your score in the comments, be honest!

11/06/2026

My mum's been a caregiver for about ten years. The thing I watched her get wrong that I think a lot of us get wrong is assuming someone will know if something happens. The helper's there. Somebody will call. It'll be fine.

But helpers can't be in every room. And if a parent falls alone in the bedroom, there's no one there to see it, let alone phone you.

That's the gap, and it's the one most of us don't think about until it's too late. We put together a few of the myths we hear most, swipe through, see how many you've quietly believed.

ELLO is the camera we built for exactly this: it notices the things that matter (falls, faints, smoke, distress) and tells you, so the gap isn't filled by luck.
First month's free if you want to try it 👉 helloello.co/products/vision-one?utm_source=facebook&utm_medium=organic&utm_campaign=c03&utm_content=truth-or-myth

09/06/2026

It's here. Ivan's unboxing the very first batch of Vision One cameras and they're shipping now.

If you've been waiting: this is your sign. First month's free, and the early families get theirs first.

Order now First month free.
👉 helloello.co/products/vision-one?utm_source=facebook&utm_medium=organic&utm_campaign=c03&utm_content=c03-06

08/06/2026

Worry about Mum before lunch. Worry again after. Again at 3.

Make sure she's got what she needs. One task, then the next, then another. Then home, where another list is waiting. And before you've caught your breath, you're getting ready to do it all again tomorrow.

That's the day. It just resets.
Somewhere in all of it, 60 seconds is supposed to be the window where you'd notice if something went wrong. You don't have 60 spare seconds. Nobody caregiving does.

ELLO does the watching, so you don't have to find them. If something happens, it tells you fast, with enough to know what to do.

Vision One is shipping now. First month free.

👉 helloello.co/products/vision-one?utm_source=facebook&utm_medium=organic&utm_campaign=c03&utm_content=c03-06

03/06/2026

The pot's still on the stove. Nobody's in the kitchen. Mum's gone to lie down and forgotten about it.

A camera in the corner would film the whole thing, quietly, until someone happened to scroll back and look. By then the smoke's already filled the room.

ELLO doesn't wait to be checked. It notices the smoke and tells you in about 60 seconds so a forgotten stove stays a small thing, not a fire.

That's the difference. Other cameras record what happened. ELLO tells you while you can still do something about it.

Smoke alerts in about 60 seconds 👇
helloello.co/products/vision-one?utm_source=facebook&utm_medium=organic&utm_campaign=c03&utm_content=cp-01

03/06/2026

A camera at Dad's records everything and tells you nothing. It only helps if you're watching the exact moment something goes wrong. And you never are.
ELLO is built for that gap. If your parent falls or something's wrong, it notices and tells you in about 60 seconds, with a clip.

Not a security camera. The one built for looking after a parent.
Vision One ships now.

First month free. 👉 helloello.co/products/vision-one

The AI care camera that watches quietly over Mum or Dad at home. Falls, wandering, smoke, distress — you'll know in 60 seconds. $89, first month free.

02/06/2026

You set up a camera at Dad's so someone could keep an eye on him. But footage only helps if someone's watching it, and nobody's watching at 2am.

A security camera films the room until something moves. ELLO notices how
Dad's actually doing and tells you in about 60 seconds if something happens, along with a clip so you know what to do.

Same camera in the corner. Completely different question answered.
You stop watching footage. You start knowing.

Get the one built for this 👇
helloello.co/products/vision-one?utm_source=facebook&utm_medium=organic&utm_campaign=c03&utm_content=c03-01

30/05/2026

The "2 PM" scenario is every adult child's quietest fear. You’re at work, in a meeting, or perhaps just picking up the kids, and life is moving at its usual frantic pace. But at home, in a single, silent moment, everything changes. A slip in the living room. A dizzy spell in the kitchen.

The hardest part isn't just the fall, it’s the silence that follows. Most of us rely on standard CCTV, but who has the time to "babysit" a camera feed all day? We only check the footage when something feels wrong, and by then, hours might have already passed. Your parents don't want to wear a bulky "panic button," and they certainly don't want to feel like they're being "watched" 24/7.

That’s why we built ELLO.

👉 Start your journey with ELLO today at helloello.co — Get started for just S$89 with your first month free.

22/05/2026

"How are you holding up?"

I don't know how to answer that anymore.

I check on Mum three times a night. Nothing's ever wrong. I check anyway. I haven't slept through the night in two years, I don't remember what that felt like.

Everyone keeps telling me I'm strong. I'm not strong. I just have no one else to do it.

That's the part nobody asks about. The part where being "strong" isn't a choice. It's just what's left when the load only fits on one set of shoulders.

If this is you, you're not overthinking. You're doing mental rounds. You're tired. You're allowed to rest.

ELLO watches the rooms you'd be checking. The doors you'd be listening to. So you don't have to.

helloello.co