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Monday 10:00 - 18:30 Tuesday 10:00 - 18:30 Wednesday 10:00 - 18:30 Thursday 10:00 - 18:30 Friday 10:00 - 18:30

Factory

Name: Factory
Address: 203 Henderson Road, #10/04, Singapore, 159546, SG
Telephone: +6593691342
Price range: Not applicable

FACTORY is an award winning, multi-disciplinary art & design studio based in Singapore, Malaysia and Shenzhen. www.workbyfactory.com

We design experiences across fields such as branding, exhibitions, web & interactive design, publications, product and packaging design. 🏆 We are now a Professional Singapore Certified Management Consultancy (PSCMC)! And an award winning one at it.

✏️ Receive up to 50% subsidy from the Enterprise Development Grant (EDG) to level-up your brand!*

💁🏽 Certified Business Area(s):
1) Strategic Brand a

nd Marketing Development
2) Product Development

📞 Get in touch today for a free consultation!

*As announced at the Singapore Supplementary Budget 2020 🇸🇬

—

FACTORY is an award winning, multi-disciplinary art & design studio based in Singapore, Malaysia and Shenzhen. We design experiences across fields such as branding, exhibitions & installations, websites & interactive design, publications, product and packaging design. Over the years, we have worked with a variety of clients of every size ranging from public-listed corporations, government institutions, museums, small-medium enterprises and startups; across diverse fields including FMCG, arts, retail, fashion, food and beverages and manufacturing etc. As a highly awarded agency, we've swept multiple prestigious international design awards such as the Red Dot Design Awards (Best of the Best), iF Design as well as the Art Director's Club. We believe good art expresses experiences, whereas good design successfully communicates a function or a message. Good art absorbs good design principles, whereas good design can be conveyed through striking artistic values. Combining these with emotive intelligence, we help companies create effective communication projects across all mediums.

05/08/2026

Publication design 📖

Search and Discover: A Change of Seasons is the second exhibition and accompanying publication at Project Art Hunter , the art space at Tanjong Pagar Distripark founded to share works from the private collection of Yeap Lam Yang, built over more than four decades of living with and collecting art. Curated by John Savage , the exhibition brings together works across canvas, velvet, wood, linen, silk, resin, burned fabric and repurposed objects. Rather than seeking coherence through a single medium, style or geography, it reveals the recurring habits of attention that connect seemingly disparate works. The title reflects a collection shaped over time, as perspectives change, new relationships emerge and familiar works take on different meanings.

Continuing the visual language of the Search and Discover series, the publication uses a clean, restrained layout with generous space and measured pacing. Shifts in scale and carefully considered juxtapositions create moments of contrast and discovery, allowing the artworks and their unexpected connections to lead the reading experience.

03/08/2026

CURIO 2026: Beyond the Frame is a biennial art fundraiser organised by Rainbow Centre, Singapore and presented by UOL. Showcasing over 45 artworks by 13 young artists with disabilities, the exhibition celebrates youth, creativity and inclusion, inviting audiences to look beyond labels and encounter the individual stories, personalities and perspectives behind each work.

Responding to the theme Beyond the Frame, FACTORY developed the visual identity and exhibition design for CURIO 2026, translating its spirit across the key visual, spatial experience, way-finding, large scale wall graphics, photo walls and merchandise tags. Our concept reimagines CURIO as more than an exhibition and fundraiser. We transformed it into a welcoming space for discovery, creative growth and conversation, placing the perspectives of its young artists at the centre of the experience.

At the heart of the identity is an expressive title treatment created by a Rainbow Centre student. Its playful and distinctive character brings an authentic voice into the visual system, allowing the exhibition to speak with its artists, rather than simply about them. It becomes an invitation to enter a vibrant, dreamlike world, where familiar subjects are transformed through each artist’s unique lens.

📸: Victor Gui

01/08/2026

We’re growing our Johor Bahru 🇲🇾 team!

Looking for an Account Servicing Executive / Project Manager, who can work closely with our creative team to manage projects from brief to delivery, ensuring every detail stays on track.

👉🏼 WHAT YOU’LL DO:

• Manage client relationships and project communications
• Develop timelines, budgets and project briefs
• Translate feedback into clear, actionable next steps
• Keep projects moving smoothly from start to finish

Prior experience in a creative, branding or advertising agency will be preferred.

Interested? Send in your CV to [email protected] and [email protected]

Only shortlisted candidates will be notified.

09/07/2026

Branding & Packaging 🍃

Clemenze is shaped by the belief that effective skincare begins with balance. Drawing from the restorative intelligence of nature, the identity brings botanical care and modern science together in a system that feels calm, considered and precise.

A restrained design language allows each formulation to take centre stage. Clean typography, generous space and softly defined colour create a sense of clarity, while green, blue and yellow distinguish the products through their individual qualities of renewal, hydration and protection.

Across the collection, every detail is designed to elevate the daily skincare routine into a quiet ritual. Natural in spirit and modern in expression, Clemenze offers thoughtful care for skin that feels healthy, balanced and renewed.

09/06/2026

Branding 🎁

For the new NTU Gift Shop at UOB Innovation Hub, we developed a brand identity and retail design system built around the simple idea of a gift box.

The gift box motif became the foundation for a clean, flexible and emotive visual language. Starting from a single icon, the system expands through repetition, stacking and arrangement, allowing the graphics to adapt easily across signage, product displays, packaging and in-store communications.

The identity is designed to feel youthful, approachable and unmistakably NTU. Its modular nature reflects the variety of gifts, stories and memories that the shop holds, from everyday merchandise to meaningful keepsakes for students, alumni, visitors and the wider university community. This same logic extends into the shop design. A multi-functional shelving system provides flexibility for different product types, while bold, relatable graphics brings personality into the space.

08/06/2026

Property Branding ✨

For Hudson Place Residences, we scripted three short promotional videos, each crafted for a different audience and lifestyle angle.

Building on the brand’s larger positioning, “The Height of Living at the Centre of It All,” the films frame Hudson Place Residences as a landmark address in one-north, Singapore’s innovation corridor and home to the upcoming Kampong AI at LaunchPad @ one-north, where AI startups, researchers and industry partners will gather, exchange ideas and testbed solutions.

The first film establishes the overall brand world: a residence of height, presence and aspiration, set at the centre of where the future is being shaped.

The second, “A World Away, 5 Minutes on Foot,” speaks directly to knowledge workers and innovators. Less commuting. More time living. A home close enough to the hub that the workday feels lighter, easier and more human.

The third, “Discover the Charm of Queenstown,” widens the lens to the neighbourhood. Queenstown is Singapore’s first satellite town, rich with heritage and everyday memory, now evolving alongside one-north’s future-facing energy.

Created as AI-enabled videos in collaboration with .asia , the series extends the Hudson Place brand story across different emotional entry points: ambition, convenience and neighbourhood charm.

A campaign for a district on the rise.

The Height of Living at the Centre of It All.

04/06/2026

Property Branding ✨

For Hudson Place Residences, a new luxury development by Qingjian Realty, Forsea Holdings, CYZ Land and Jianan Capital, FACTORY designed the full brand world for a landmark address in one-north. Our work covered naming, brand identity, advertising and promotions, catalogue, showroom design direction, digital experience, outdoor media, photography, promotional video and the VIP sales kit design.

Inspired by the ambition and elegance of New York City, we positioned Hudson Place Residences as a new icon within Singapore’s innovation corridor, a place where ambition, artistry, lifestyle and progress converge. The identity is anchored by a bespoke H monogram, inspired by the vertical elegance of Manhattan’s Neo-Gothic facades. Across the campaign, we built a cinematic visual language that emphasises height, presence and aspiration, from bold architectural photography to atmospheric neighbourhood scenes that capture one-north in motion.

The showroom direction extended the brand into a more immersive experience, while the VIP sales kit translated it into a tactile gesture through a leather gift box, branded objects and a hardcover catalogue.

A complete brand world for a district on the rise.

The Height of Living at the Centre of It All.

02/06/2026

Property Branding ✨

For Hudson Place Residences, a new luxury development by Qingjian Realty, Forsea Holdings, CYZ Land and Jianan Capital, FACTORY designed the full brand world for a landmark address in one-north. Our work covered naming, brand identity, advertising and promotions, catalogue, showroom design direction, digital experience, outdoor media, photography, promotional video and the VIP sales kit design.

Inspired by the ambition and elegance of New York City, we positioned Hudson Place Residences as a new icon within one-north, Singapore’s innovation corridor, a place where ambition, artistry, lifestyle and progress converge. The identity is anchored by a bespoke H monogram, inspired by the vertical elegance of Manhattan’s Neo-Gothic facades. Across the campaign, we built a cinematic visual language that emphasises height, presence and aspiration, from bold architectural photography to atmospheric neighbourhood scenes that capture one-north in motion.

The showroom direction extended the brand into a more immersive experience, while the VIP sales kit translated it into a tactile gesture through a leather gift box, branded objects and a hardcover catalogue.

A complete brand world for a district on the rise.

The Height of Living at the Centre of It All.

📸: /

25/05/2026

Wayfinding design 🏥

For Ng Teng Fong General Hospital, we designed a campaign and wayfinding system that turns an operational need into a visible act of care, solving a real traffic flow challenge through design.

During peak hours, lift lobbies can become heavily congested, making it difficult for wheelchair users and patients with mobility needs to reach the clinics quickly. With each lift accommodating only two to three wheelchairs at a time, these users often have to wait through multiple lift cycles. The campaign encourages able-bodied visitors to take the escalators instead, which often provides a faster route to their desired levels. In doing so, the lifts are freed up for those who need them most, while overall visitor flow is improved.

Under the slogan “Escalate Kindness”, the identity reframes wayfinding as an act of empathy. Light, expressive illustrations invite visitors to see themselves within the narrative, rather than feel instructed by it. Energetic lift decals, lobby graphics and directional cues create a recognisable guide across all levels of the space. Placed at key decision points, the visuals gently redirect movement while reinforcing a simple message: kindness can be practical, immediate and shared.

14/05/2026

Publication Design

SJ Group is a trusted partner in shaping the built environment – embedding identity into infrastructure, character into skylines, and digital intelligence into everyday life. With over 75 years of proven project delivery, SJ Group builds on a collective legacy of creating futures worth inheriting – designing places that serve today’s needs while inspiring generations to come.

Urban Dialogues is a bi-annual publication for SJ Architecture + Design, positioned as a strategic platform for architectural storytelling and client engagement. As Issue 1, the magazine establishes a confident editorial voice for the brand: thoughtful, empathetic and profession-centric. Through curated project stories, design insights and human perspectives, it opens up conversations around how architecture shapes cities, communities and everyday life.

The publication’s design takes inspiration from the scale and rigour of architecture. Covers and opening spreads are bold and monumental, using strong typography, contrast and image-led layouts to create immediate impact. Inside, the system becomes more measured. Architectural grids, proportion and balance guide the layouts, creating a structure that feels rational, elegant and easy to navigate. The result is a publication that balances authority with accessibility, turning it into a platform for conversation, inspiration and architectural storytelling.

Address

203 Henderson Road, #10/04
Singapore
159546

Opening Hours

Monday	10:00 - 18:30
Tuesday	10:00 - 18:30
Wednesday	10:00 - 18:30
Thursday	10:00 - 18:30
Friday	10:00 - 18:30

Telephone

+6593691342

Website

http://www.workbyfactory.com/

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