07/02/2022
MOODBOARD MONDAY Very Peri edition!
Did you know that Pantone releases every year THE COLOUR OF THE YEAR?
Through thoughtful trend analysis from various industries, colour psychology and new colour influences, they develop seasonal trend forecasts to leverage the power, psychology and emotion of colour in design strategies.
For over 23 years, Pantone's Colour of the Year has influenced product development and purchasing decisions in multiple industries like fashion, home furnishing, industrial design, product packaging and graphic design.
So, who can tell me now that colours aren't IMPORTANT for PURCHASING DECISIONS?👀
Pantone explains their choice as follows:
"Displaying a carefree confidence and a daring curiosity that animates our creative spirit, inquisitive and intriguing PANTONE 17-3938 Very Peri helps us to embrace this altered landscape of possibilities, opening us up to a new vision as we rewrite our lives. Rekindling gratitude for some of the qualities that blue represents complemented by a new perspective that resonates today, PANTONE Very Peri places the future ahead in a new light.
We are living in transformative times. PANTONE Very Peri is a symbol of the global zeitgeist of the moment and the transition we are going through.[...]"
I don't know about you, but I'm in love with this colour!💜
How do you feel about this colour, and what do you think about their explanation?
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[Disclaimer: all images in this post are sourced via Pinterest, all rights belong to the original creators]