Growth by Vatic

Growth by Vatic Predictive Intelligence for a Better Internet

Custom audiences makes advertising to the right people much more efficient. Rather than throwing out a wide net you are ...
19/09/2024

Custom audiences makes advertising to the right people much more efficient. Rather than throwing out a wide net you are focusing on people that are financially qualified for your products. For you, that means less wasted spending of your ad budget and more genuinely interested visitors. Read all about it on our blog.

If you’ve ever wondered why certain ads feel like they’re speaking directly to you, it’s likely the work of custom audiences. This marketing tool allows businesses to target specific groups of people with precision, making advertising more effective and personal.

21/05/2024

🎯 Stop wasting your Ad spend on audiences that are not qualified.
Qscore can help you reduce ad waste by 50% in 30 days. Book a demo with us to revolutionize your ad spend. https://lnkd.in/eHig_WQV

πŸ‘¨β€πŸ’» When we talk about AI changing our daily lives it's often from the perspective of developed countries. So, how is AI...
14/05/2024

πŸ‘¨β€πŸ’» When we talk about AI changing our daily lives it's often from the perspective of developed countries. So, how is AI changing the financial inclusiveness of people adopting AI in developing nations? Early insights show that AI is allowing for a cultural shift for the unbanked. We are looking at what is going on and how things are changing for the better.
Read the full article here:

In the emerging landscape of global finance, alternative credit scores powered by Artificial Intelligence (AI) are revolutionizing the pathway to financial inclusion for the unbanked populations in developing countries. These innovative scoring models leverage digital footprints, such as bill paymen...

14/05/2024

πŸ“’ Now is the time! The future of VaticAI AI is moving forward in a meaningful, proactive, and exciting way. Our newly appointed CEO and President of VaticAI, Dilip Krishnan, shares what it means to be a part of the team and what the future looks like for us.
Follow us on LinkedIn to stay in the know about AI in Fintech at VaticAI and head over to www.vaticai.com to learn more about how we can help you.

13/03/2024
After nearly four years since the initiation of our patent filing, we are delighted to announce that our company's paten...
30/01/2024

After nearly four years since the initiation of our patent filing, we are delighted to announce that our company's patents have been successfully granted and published by the United States Patent Office. With an impressive achievement of 20 out of 24 Predictive AI invention claims awarded, our technology has the unparalleled ability to discern both intent and qualification probability within tens of millions of contextual AI signals, in every country and with proficiency in 54 languages worldwide.

Our Qscore product, designed for predictive financial qualification, is making a significant impact on Digital Banks in APAC by reducing advertising waste through predictive credit qualification at the top of the funnel. It also extends access to the global financial system to millions of unbanked citizens. We want to extend our sincere thanks to everyone who has been an integral part of this remarkable journey.

Words of appreciation from our Founder, Michael Hahn:
''I am incredibly grateful to my co-inventors Nayana Hettiarachchi, Giacomo Colaianni & Nick Jachowski who have worked with me daily over the years to refine & shape the core algorithm's performance into a truly impactful technology. A special thank you to Audrey Kwan from Kwan IP and her entire team, as well as our investors and advisors Arthur Becker, Jenny Johnson, Chong Shi, Julio De Laffitte, Leo, Nuo Jiang & Dr. A. K. Pradeep who have supported our mission over the years.''

Patent No.: US 11,868,229 B2
Date of Patent: January 9, 2024
Title: SYSTEMS, METHODS, AND DEVICES FOR DEVICE IDENTIFICATION AND ACTIVITY ESTIMATION IN A COMPUTING PLATFORM

Interested in learning how to maximize the effectiveness of your advertising campaigns? πŸ’‘Discover how to elevate your me...
13/07/2023

Interested in learning how to maximize the effectiveness of your advertising campaigns? πŸ’‘

Discover how to elevate your media campaigns with these five strategic recommendations, designed to maximize the effectiveness of your paid media initiatives. πŸš€πŸ“ˆπŸ’Ό

https://vaticai.com/5-strategies-for-successful-creative-testing-and-campaign-optimization/

To execute a media campaign successfully, it is crucial to address a set of fundamental questions:

Recent studies have shown that businesses leveraging incrementality analysis can achieve an average growth of 15% to 25%...
23/06/2023

Recent studies have shown that businesses leveraging incrementality analysis can achieve an average growth of 15% to 25% in ROI. If you're tired of investing resources in marketing campaigns without seeing the desired results, it's time to unlock the power of incrementality - the game-changer in the world of marketing analytics. πŸ”“πŸš€πŸ“ˆ

By leveraging incrementality analysis, businesses can gain actionable insights into the performance of their marketing efforts, identify the drivers of success, and allocate resources more efficiently.

Read on to discover the crucial role of incrementality in proving ROI and learn the best practices for measuring it accurately. πŸ“šπŸ”Ž

https://vaticai.com/the-crucial-role-of-incrementality-in-roi-validation-a-professional-perspective/

Artificial intelligence (AI) is proving to be a formidable capability that continues to spread across the marketing technology (Martech) stack. B2B marketers are now turning to AI.

Are you actively integrating AI into your Martech stack to significantly boost the efficiency of your B2B marketing effo...
16/06/2023

Are you actively integrating AI into your Martech stack to significantly boost the efficiency of your B2B marketing efforts?

AI technologies offer numerous capabilities that can streamline processes, improve targeting, and enhance overall campaign effectiveness.

In our latest blog, let's dive deeper into why 51% of marketing leaders around the world are already leveraging its power, along with 53% who plan to adopt it within two years, and, why AI is becoming a crucial component of B2B marketing.

https://vaticai.com/business-to-business-marketing-leaders-are-embracing-ai-adoption/

Artificial intelligence (AI) is proving to be a formidable capability that continues to spread across the marketing technology (Martech) stack. B2B marketers are now turning to AI.

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