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Samir Group

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Saudi Arabia
جدة
Samir Group

SAMIR is one of the leading companies i the kingdom

Contact us on :+966 12 682 8219 Ext. 1304
Email us: [email protected]

Presentation Technologies provides Audio Visuals Projects of world class visualization, projection displays systems and multimedia facilities to cater for various market segments. For more than sixty years we have provided our customers in Saudi Arabia with
state of the art solutions for all their A/V needs and we have gained our reputation of delivering superior & intelligent integrated products with superb after sale support all over Saudi Arabia to protect clients investment. As a full service and turnkey provider, Samir Group and in cooperation with our international partners delivers innovative designs, engineering, comprehensive & practical solutions ,implementation and full training to maximize customer benefits.

22/09/2026

في يوم الوطن، نستحضر مسيرةً نفخر بها، ونمضي بثقة وطموح نحو مستقبلٍ أكثر ازدهارًا. 🇸🇦

نسأل الله أن يديم على وطننا الغالي أمنه وأمانه وعزّه، وأن تتواصل مسيرة التقدم والازدهار.

دام عزك يا وطن. 💚

21/09/2026

SAMIR Audio Visual & Low Current Integrator, together with our technology partners /NEC, .middleeast , and , delivered an integrated Digital Signage and Flight Information Display System (FIDS) solution at King Khalid International Airport (), supporting the modernization of the airport’s display infrastructure across Terminals 1–5.

The project addressed the complexities of deployment within a live 24/7 airport environment, integrating large-format and custom LED displays with centralized content management, flight information, wayfinding, emergency messaging, and commercial content capabilities.

The solution included the deployment of 50+ LED displays, custom curved “ribbon” LED displays, and an integrated CMS and FIDS platform, enabling centralized management across the airport’s display network.

The result is a more connected digital environment designed to support clearer passenger communication, improve passenger flow, and contribute to more efficient terminal operations.

Through its Audio Visual & Low Current capabilities, SAMIR continues to deliver complex, mission-critical projects that support the development of smart infrastructure across the Kingdom.

Swipe through to explore the project’s challenges, solution, and outcome.

20/09/2026

SAMIR GROUP Clinical Division, together with our strategic partner QuidelOrtho - EMEA, was proud to participate as one of the main sponsors of the 3rd Trends & Innovations in Medical Laboratories Conference (TIML 2026), held at Fairmont Riyadh from 14–16 September 2026.

The conference brought together laboratory professionals, healthcare leaders, specialists, researchers, and industry stakeholders to exchange knowledge and explore the latest developments shaping the future of medical laboratories.

The program highlighted key areas including advanced diagnostics, laboratory automation, digital transformation, artificial intelligence, research, and the advancement of laboratory quality and operational efficiency.

SAMIR was represented by Mr. Jalal Stouhi, Head of the Clinical Diagnostics Division, and his team, alongside Dr. ALI AL-SHANGITI, General Manager – Middle East at QuidelOrtho, and his team.

Special thanks to Mr. Firas Al-Hindi for joining the award ceremony, and to our Commercial Team for their valuable contribution and support throughout the event.

Through our continued collaboration with QuidelOrtho, SAMIR remains committed to supporting the Kingdom’s laboratory sector through advanced diagnostic technologies, industry expertise, and strategic partnerships that contribute to more efficient and future-ready laboratory services.

We were pleased to connect with healthcare and laboratory professionals throughout TIML 2026 and to continue supporting this important platform for knowledge exchange and innovation in Saudi Arabia.

14/09/2026

Samir Visualization Integrated Projects Division, together with our partner Atlas Group , is participating in the 11th Scientific Assembly of SASEM 2026 in Jeddah.

SASEM 2026 brings together emergency medicine professionals, healthcare leaders, and experts to exchange knowledge and explore the future of emergency care across the Kingdom. The event is held under the patronage of the Ministry of Health and carries the theme .

During the event, SAMIR and ATLAS GROUP are showcasing an integrated approach to crisis and emergency management. ATLAS Crisis Management Systems provides the technology platform that supports real-time information sharing, situational awareness, and coordinated emergency response, while SAMIR Visualization Integrated Projects Division provides the visualization environment and integrated display solutions from our partner Barco Control Rooms that enable critical information to be presented clearly within command and emergency operations environments.

SAMIR’s Visualization Integrated Projects capabilities include consultation, design, supply, installation, ex*****on, training, after-sales services, command and control rooms, emergency operations centers, large visualization displays, and control and content management.

Through this collaboration, SAMIR continues to support smarter, more connected, and more responsive operational environments across the Kingdom.

10/09/2026

SAMIR Clinical Division, together with our strategic partner QuidelOrtho, proudly hosted QuidelOrtho Samir Day, in collaboration with the Saudi Society for Clinical Chemistry (SSCC) and the Northern Borders Health Cluster.

The event brought together healthcare and laboratory professionals for a day of scientific exchange, expert insights, and discussions around the evolving landscape of laboratory diagnostics.

The scientific program brought our portfolio to life through engaging sessions across Clinical Labs, featuring the VITROS family of solutions and VAS automation and informatics, alongside Immunohematology, service excellence, and an interactive Meet the Expert session.

The program was led by a distinguished lineup of speakers and specialists, including Dr. Anwar Boraie, followed by the QuidelOrtho team in seniority order: Dr. Ali Al-Shangiti, Mr. Eyad Barakat, Mr. Feras Bankar, Ms. Zainab Al Muslim, and Mr. Abdullah Khankan.

Through our Clinical Laboratories partnerships, SAMIR & QuidelOrtho continue to support knowledge exchange and the advancement of laboratory practices across the Kingdom.

07/09/2026

SAMIR Industrial Reliability & NDT Inspection Division is proud to have participated in the Maintenance & Reliability Technology Innovation Conference 2026 in Al Khobar, in collaboration with our technology partner Fluke.

The event provided a valuable opportunity to connect with industry professionals, exchange expertise, and showcase technologies supporting smarter condition monitoring, precision alignment, and more reliable industrial operations.

We remain committed to supporting the Kingdom’s industrial sector with advanced technologies and specialized expertise.

03/09/2026

Advancing Dental Digital Transformation Across the Kingdom

Samir Trading & Marketing was honored to participate in the Second Meeting of Dental Track Leaders, organized by Health Holding Company (HHC) from 25–27 August 2026, bringing together dental leaders from health clusters across the Kingdom.

Under the leadership of Dr. Abdulrahman Al-Sarhan, HHC Dental Director, and with Samir’s engagement led through its Digital Transformation Business Unit, headed by Anas Abu Jobbeh, Business Manager, the event provided an important platform to exchange perspectives on the present and future of dental healthcare transformation across the Kingdom.

Samir highlighted the value delivered through the ASNAN Program, its contribution to the national dental digital transformation journey, and the strong alignment with HHC’s direction toward more connected, data-driven, and patient-centered dental services.

Samir was also honored during the event in recognition of its participation and contribution, reflecting the collaboration established through this important national transformation journey.

Our appreciation to Dr. Nora AlDossari, Product Manager, and Eng. Ali Hashem, Delivery & Technical Manager, for their leadership, representation, and engagement throughout the three-day event.

Samir remains committed to supporting the Kingdom’s healthcare transformation through innovation, clinical expertise, scalable technologies, and effective delivery.

28/06/2026

Congratulations to Planmeca on celebrating 55 years of innovation and excellence!

We are proud to be part of this remarkable journey and value our long-standing partnership built on trust, innovation, and a shared commitment to advancing dental care.

Here's to many more years of success together.

23/06/2026

Strengthening Our Partnership and Shaping the Future Together

We were delighted to welcome the Epson Middle East FZCO team to SAMIR GROUP Headquarters in Jeddah for a strategic meeting focused on accelerating growth, strengthening collaboration, and exploring new opportunities across the Kingdom.

Special thanks to Husam Al Zughayyar, Head of Sales – Business and Channel at Epson Middle East, for the valuable discussions and continued collaboration.

The meeting brought together representatives from Samir Home Electronics & Personal Care Division and Epson Middle East to review shared business objectives, discuss upcoming innovations, and align on future strategies that will further strengthen Epson’s presence and market development efforts in Saudi Arabia.

As a trusted partner with a long-standing relationship, Samir Group remains committed to supporting Epson’s vision through excellence in distribution, customer engagement, and business growth.

Our discussions also reflected a shared commitment to contributing to the goals of Saudi Vision 2030 by delivering innovative, sustainable, and technology-driven solutions that create value for businesses, educational institutions, and consumers across the Kingdom.

We look forward to building on this successful partnership, unlocking new opportunities, and driving continued innovation as we create greater value for customers and partners alike.

16/06/2026

نستقبل عاماً هجرياً جديداً بأملٍ متجدد وطموحات أكبر.
١٤٤٨ مبارك
وكل عام وأنتم بخير 🌙✨

Welcoming the New Hijri Year with renewed hope and greater aspirations.
Happy Hijri New Year 1448H. 🌙✨

Address

Al Bawadi, Jeddah 23443
جدة
21421

Opening Hours

Monday	9am - 5pm
Tuesday	9am - 5pm
Wednesday	9am - 5pm
Thursday	9am - 5pm
Sunday	9am - 5pm

Website

http://www.samirgroup.com/

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