02/10/2026
Go-live day isn't the finish line. It's the start of a new question: who updates the AI's answers when a policy changes three months from now?
Deloitte found AI adoption in contact centers rose 15% from 2023 to 2025, while CX and employee experience scores actually dropped over the same period. The gap usually isn't the technology. It's that nobody owns keeping the documents behind it up to date.
We put together a simple ownership model any team can set up, plus a one-minute monthly habit worth building from day one.
Read it here: https://www.repsmate.com/who-owns-the-knowledge-base-closed-book-ai/