08/05/2026
EMANAS — visual identity design.
Developing the identity for EMANAS was a particularly meaningful process. Beyond creating a visual system, the intention was to translate the sensitivity, balance and human warmth that define the vision of its founders into a restrained and contemporary graphic language.
The typography was redesigned, with custom letterforms inspired by the fluidity, lightness and controlled movement of yoga practice. Subtle variations in form, spacing and rhythm evoke breath, posture and stillness, creating an identity that feels calm, precise and quietly expressive.
Rather than relying on obvious visual references, the project sought simplicity and emotional resonance — reflecting not only the philosophy behind EMANAS, but also the care, dedication and authenticity with which it is being built.
Design by Vestígio, Consultores de Design, Lda.
.pt https://www.instagram.com/emanas.pt
