15/05/2026
Sometimes all it takes is one thought “I want to do that too” – for a passion to begin 😁 That’s exactly the kind of experiences we share in our “Ailleron Stories” series, and the star of the latest episode is Paweł Jedynak, CXLab Lead at Ailleron. Let’s find out what Paweł himself writes about his hobby:
💬 "My passion for baking started quite unsuspectingly with admiration for what my aunt could create in the kitchen. You watch someone do that and think, «I want to do that too.» And since my first attempts turned out surprisingly well, instead of getting discouraged, I became even more motivated.
The real breakthrough came after renovating my kitchen. A new space, new possibilities, and one thought: «If I’m actually this good at it, it’s time to invest in developing my passion.» So I spent half my salary on my kitchen assistant. No, it wasn’t a Thermomix. It was a machine that looked like it could win «MasterChef» 😎 and I felt like I could win it with it.
From that moment on, baking reached a whole new level 🚀 I started creating not only desserts, but also breads made with my own rye sourdough starter. «Maniek» became the founder of a whole family line – one that had to be fed and looked after like a household pet, and when it rewarded me with the perfect loaf, I felt like a strategist who had just delivered the campaign of a lifetime.
What I enjoy most is sharing the results with family, friends, and my team at work, who were probably my most regular tasters. Cakes are a whole different league for me, involving planning, creativity, pressure, and the thought of not letting anyone down. And of course: a lot of surprises!
What was the biggest unexpected turn? 😅 While planning a birthday cake called «Peppa in the Mud,» I somehow ended up making… two cakes. Turns out Peppa simply didn’t fit in the mud. From a marketing perspective, I’d call it an «unplanned but effective resource optimization.» In reality, it just meant lots of laughter and twice as many sweets.
And what about my personal record? Over 1,000 gingerbread cookies in a single holiday season. Yes, you read that right – one thousand! ✌️..."
Do you want to know more? Check the comment below...