SIS Internet Marketing Solutions

17/09/2014

" The Confluence Of Content And Social Media: Insights For Success In 2014 "

One study has suggested that as many as 90% of American small businesses are on social media today. Social media has taken hold in the business world: it’s one of the easiest ways to reach new customers, and one of the three pillars of SEO in 2014. It’s also low [...]

12/09/2014

" Social media networks were a novelty 5 years ago, but today their importance is no longer debated. Yes, businesses have definitely realized the power of social media and accepted that social media marketing has to be part of their marketing and PR mix. "

Social media networks were a novelty 5 years ago, but not today. Businesses have realized the powerful effects of using social media.

11/07/2013

7. Connect, engage and promote your customers

Focus on connecting and engaging with a few customers.

http://buff.ly/12bFcTI

Check out ten social media marketing tips for better ROI and impact

09/07/2013

5. Start with one or two social media channels

Each channel takes time to manage.

http://buff.ly/12bEV36

Check out ten social media marketing tips for better ROI and impact

03/07/2013

What can a social media expert do for your marketing efforts?
http://buff.ly/1cMFypX

Alon Ozery is founder of Ozery's Pita Break and the creative force behind the company's innovative products

02/07/2013

Facebook's Real Advertising Problem Isn't Too Many Ads. It's Too Many Lame Ads - Forbes http://buff.ly/18sAt8P

LowerMyBills ad in Facebook news feed One of the enduring annoyances of the World Wide Web is awful ads--in particular those obnoxiously attention-getting come-ons for mortgages, belly-fat removal, and other necessities of life. Until recently, Facebook has appeared to be less plagued with them than...

02/07/2013

Email is more effective? Learn more...

http://www.wired.com/business/2013/07/email-crushing-twitter-facebook/

Despite the hype around social media marketing, a relatively antique tech appears to be far more important for selling stuff online.

07/11/2012

Don’t Ignore Questions

You’re on Facebook and Twitter for social media marketing purposes, not customer service. Your customers won’t see it that way though. They expect to get answers from your social presence. Even if the answer is just to give contact details for customer service. If you don’t respond at all, it looks like you don’t car.

06/11/2012

Don’t Forget to Link/Convert

This is a simple one, but one that people often miss in their rush to get that great content out there. Every post should guide prospects to a location where they can be converted. That means blogs with CTAs or landing pages. If you have space on a tweet and it doesn’t have a link, it needs one.

05/11/2012

Don’t Mention Politics or Religion

This should be an obvious one but brands break this rule over and over. Unless you only ever want to do business with people who share the exact same political and religious view that you have, just don’t mention either. These kinds of posts will scare away far more customers than they could ever win.

04/11/2012

Don’t Be Too Serious

Of course, that doesn’t mean that you can’t throw in a few funny posts. Sharable content is one of the main social media marketing targets and people share things that are funny. It’s also important that you don’t come across as too serious. Because that’s not far from boring and people really don’t share boring.

03/11/2012

Don’t Try to be Funny

This is an easy trap to fall into, but also an easy one to avoid. When you post something on social media, don’t force a gag in for the sake of it. If you have a funny comment, or find amusing brand-related content, that’s great, but don’t force it. The easy way to avoid this is to stop trying to be funny. If you find yourself thinking ‘how can I make this funny?’ you need to stop and think about why you’re posting the content in the first place.