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Monday 10am - 9pm Tuesday 10am - 9pm Wednesday 10am - 9pm Thursday 10am - 9pm Friday 10am - 9pm Saturday 10am - 9pm Sunday 10am - 9pm

ASUS Concept Store - SM City Lucena

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ASUS Concept Store - SM City Lucena

Meeting the diverse electronic and tech needs of our customers through various channels.

30/09/2026

Some screens just hit different. 👀✨

With its OLED display, the ASUS Zenbook 14 delivers rich colors and deep blacks that make everything on screen feel more vibrant. Whether you're working with visuals or kicking back with content, the details stand out.

Let every color speak for itself. Bring yours home! 🛍️

𝘈𝘤𝘵𝘶𝘢𝘭 𝘥𝘪𝘴𝘱𝘭𝘢𝘺 𝘤𝘰𝘭𝘰𝘳𝘴 𝘮𝘢𝘺 𝘷𝘢𝘳𝘺 𝘥𝘶𝘦 𝘵𝘰 𝘥𝘪𝘧𝘧𝘦𝘳𝘦𝘯𝘤𝘦𝘴 𝘪𝘯 𝘮𝘰𝘯𝘪𝘵𝘰𝘳 𝘰𝘳 𝘥𝘦𝘷𝘪𝘤𝘦 𝘥𝘪𝘴𝘱𝘭𝘢𝘺 𝘴𝘦𝘵𝘵𝘪𝘯𝘨𝘴.

28/09/2026

How fast should your keys react? You decide. 🫵

With 0.1–4.0 mm adjustable actuation, the ROG Falchion Ace HFX ZywOo Edition lets you customize the response of its ROG HFX Magnetic Switches to suit your playstyle. Every press can be tuned to feel exactly the way you want it.

Find your sweet spot. Upgrade your setup today! 🚀⌨️

26/09/2026

When numbers are a big part of your day, small conveniences can go a long way. 🔢

Accounting work can mean hours spent entering figures, checking amounts, and keeping records accurate. The ASUS Zenbook 14 puts a NumberPad right at your fingertips, making number entry more convenient as you work through your daily tasks.

Make those daily calculations and data entries easier to handle. Shop yours now! 🛍️🙌

25/09/2026

New Colors. New Favorites.
Meet the New Zenbook & Vivobook S.

Powered by Snapdragon® X Series
From subtle and sophisticated to bold and expressive, discover a lineup designed to match every style.
🪸 Komodo Coral
❄️ Arctic Blue
🏜️ Zabriskie Beige
💙 Light Blue
⚫ Matte Gray

Whether you're drawn to the premium elegance of the ASUS Zenbook 14 or the vibrant personality of the ASUS Vivobook S, there's a color waiting to become your next favorite.

✨ Exclusive at ASUS Concept Store - SM City Lucena
📍 Coming this October 2026

🔗Learn more: https://ph.asus.click/Zenbook14(UX3480)-QC

🔗Learn more: https://ph.asus.click/VivobookS14(S5408)-QC

24/09/2026

When your game gets heavy, your headset doesn’t. 🪶

At just 270g, the ROG Delta S Core keeps things light where it matters, making long gaming sessions easier on your head and ears. Settle in, stay comfortable, and keep your focus on the game.

Light enough for the long haul. Add it to your setup! 🎧✨

24/09/2026

Upgrade your home connection with ASUS and save more! 🚀

Enjoy special promo prices on selected ASUS routers during the ASUS Network Mega Deals at all GigaHertz ASUS concept stores! Whether you’re gaming, streaming, working from home, or connecting the whole family, now is the perfect time to boost your home network.

Promo runs until October 31, 2026 only, so don’t miss out! 📅

Visit a ASUS Concept Store - SM City Lucena or shop online today!

22/09/2026

A smarter way to crunch the numbers. 🔢

The ASUS Zenbook 14 makes number-heavy tasks easier with its NumberPad, giving you a convenient numeric keypad right on the touchpad. From spreadsheets and calculations to quick data entry, you can work through the numbers without needing an external keyboard.

Work through numbers with ease. Shop yours today! 💻🛍️

𝘈𝘤𝘵𝘶𝘢𝘭 𝘥𝘪𝘴𝘱𝘭𝘢𝘺 𝘤𝘰𝘭𝘰𝘳𝘴 𝘮𝘢𝘺 𝘷𝘢𝘳𝘺 𝘥𝘶𝘦 𝘵𝘰 𝘥𝘪𝘧𝘧𝘦𝘳𝘦𝘯𝘤𝘦𝘴 𝘪𝘯 𝘮𝘰𝘯𝘪𝘵𝘰𝘳 𝘰𝘳 𝘥𝘦𝘷𝘪𝘤𝘦 𝘥𝘪𝘴𝘱𝘭𝘢𝘺 𝘴𝘦𝘵𝘵𝘪𝘯𝘨𝘴.

20/09/2026

Get impressed with every press! ⌨️

The ASUS TUF Gaming K3 Gen II features optical-mechanical switches built for fast response times and an impressive lifespan of up to 100 million keystrokes. From intense gaming sessions to everyday use, it’s made to handle every press with speed and reliability.

Bring faster inputs to your setup. Shop now! 🛎️🛍️

18/09/2026

3 days to score more‼️

Score the best freebies from September 18 to 20, 2026, when you purchase one of the participating models in the promo!

Make your move to get the best tech at ASUS SM City Lucena today! 🎁🏃‍♀️

18/09/2026

Make room for more! 💻

The ASUS Gaming V16’s 16:10 display gives you extra vertical screen space, letting you see more! With a 144Hz refresh rate, enjoy smoother visuals and a more immersive experience whether you’re working or gaming.

Bring more into view. Get yours today!🛒

Address

3rd Floor SM City Lucena
Lucena
4301

Opening Hours

Monday	10am - 9pm
Tuesday	10am - 9pm
Wednesday	10am - 9pm
Thursday	10am - 9pm
Friday	10am - 9pm
Saturday	10am - 9pm
Sunday	10am - 9pm

Website

http://www.gigahertz.com.ph/

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