15/10/2026
Good Website Tip 157 ★ Write better page titles for SEO and clicks
Writing effective page titles is crucial for SEO and attracting clicks. We’ve discussed the importance of titles before, but it’s worth repeating. Page titles are small but mighty. They appear in search results and help both Google and your visitors understand what each page is about.
Here are some key tips for creating strong titles:
- Make each page title unique and clearly describe what the page is about.
- Ideally, keep titles to 50–60 characters to avoid them being cut off in search results. But do not stress if you go over slightly. Google will still read the full page title.
- Start with your most important keywords, but keep the title sounding natural. Write for people, not just search engines.
- Add your brand name to the end of the title to improve recognition, even if it may not always appear.
A strong title can mean the difference between someone clicking your page or scrolling past. Make sure to use this opportunity wisely.