Told Studio

05/08/2026

When creative restlessness becomes worthwhile. Introducing WindRun, a branding and identity concept for clean wind-powered energy.

I've pushed the boundaries of a NZ provenance brand and intentionally blended in a more futuristic optimism and technology aesthetic, one we're more used to seeing in UX/UI design. The result feels balanced. Grounded in nature, yet fresh. The way of the future.

What cues does your brand give? Is it still relevant?

25/07/2026

If email marketing feels laborious and stressful, you need to see this. I've been using this ai email marketing software for the last month to build promotional and brand emails for Citywide Plumbing & Pumps, and it's cut the ex*****on time right down.

Here's a quick video of what I built for them in under a minute.

It's a strong base to work from. I'd still tweak the start and end points for exact alignment and aesthetic, and the outputs only get better as you lock in your header, footer and key templates for the different emails you send.

Keen to look into it, or just have a chat? Get in touch.
Claire

This Loom demonstrates how the presenter uses Brew to rapidly generate on-brand email designs. They describe prompting Brew correctly and connecting to a URL to produce design outputs in under a minute, then adjusting minor issues like color and button grain. The AI panel can detect and update the b...

24/07/2026

Every project starts messy. I collate ideas and expression onto boards and lay them side by side, and something clicks. Not a brief, not a formula. You just get a gut for what's right.

Then the strategy layers in and tells you whether your gut was onto something. Sometimes it reshapes it, and that's where the real development happens.

With Brandcast they agreed unanimously on board 5, which almost never happens. From there we had far too much fun building it out. The best people, and a retail audio product that flat out refuses to go unnoticed in a category of mainstream lookalikes.

10/06/2026

Head of making stuff cool.

Mum, wife, brand strategist, netball coach, jump jam teacher, fashion-lover, gas-bagger, occasional rule breaker.

Officially: founder of Told.
I make brands look good and feel right. ✨

27/05/2026

You’ve spent years building a reputation and honing your craft. But online, your business still looks smaller than it actually is… leaving room for the competition that looks ‘slicker’ to quietly win your jobs and your clients.

A BRAND AUDIT gives you a clear plan. A roadmap that covers each channel: how you should be showing up, and where the opportunities are that actually align with your goals.

Plus, we can dive in to your tech stack so your brand starts working for you. Not you smashing stuff out at 9pm once the kids are finally in bed!

I won’t tell you to post three times a day or build some aggressive sales funnel that doesn’t feel on-brand. Just brand strategy and real solutions to elevate and grow your business.

I help design-led home and lifestyle businesses build brands as considered as their work.

Want to see exactly what you’d get? Get in touch.

15/05/2026

On location with one of my long standing clients . Robin, Holly and Rochelle were an absolute hoot to shoot with. And how about those red liquid ambers for a setting to prance up and down all afternoon! Thanks for your magic ✨

01/05/2026

21/04/2026

Client Styling Session fun. Check out that dress from . My pic of the day and it’s even in brand raspberry and iris. 👌✨💖

10/04/2026

This is what happens when a client says yes to something they've never seen before.
BrandCast's new logo lockup — dynamic, explosive energy in vibrant red and soft opposing blue. Built to stand out in a market that plays it safe.
Is your brand doing the same for you?