Verve11

Verve11 Brand Identity & Graphic Design Studio

Back with another ChatGPT vs Designer 🍕🍝🇮🇹🤩 Rimberio Italian
03/10/2026

Back with another ChatGPT vs Designer 🍕🍝🇮🇹🤩 Rimberio Italian

I wasn’t going to post this 😅Rimberio is just a conceptual visual identity I designed (for fun) and It’s been sitting in...
02/10/2026

I wasn’t going to post this 😅

Rimberio is just a conceptual visual identity I designed (for fun) and It’s been sitting in my stored files for a while

I don’t love it, but I wanted to kick that perfectionist streak out as it’s what keeps alot of us creatives stuck

I don’t think the mascot design works for the aesthetic and my taste and design style has changed so much over the past couple of years, I was always so into cute fun mascots but I think I’m turning into more of a refined design gal 🫣 I never thought I’d say that!

But anywho why waste some ‘good enough’ work to collect dust on my computer so here you go ☺️🍕🍝🇮🇹

17/09/2026

Brand identity design for Braden James furniture! The design process is always a messy one but you gotta go through the ugly to get to the finale 😍

Throw a bunch of random food ingredients into a bowl - does that mean they’ll taste good together? 🍔And are we making th...
16/09/2026

Throw a bunch of random food ingredients into a bowl - does that mean they’ll taste good together? 🍔And are we making the right dish for the person who’s actually going to eat it? 🤷‍♀️

The real work is figuring out how those ingredients work cohesively together, proportions, combinations, while also making sense to the chef (business) and the eating it (audience)

4 brand design rules I come back to every time… These are my unofficial rules for building a brand identity bracket. (Ta...
09/09/2026

4 brand design rules I come back to every time…

These are my unofficial rules for building a brand identity bracket. (Take what you want. Leave what you don’t)

1. how I balanced my personality across fonts
2. Why and how I generally build colour palettes
3. Why a logo suite is so important
4. How brand assets create the wider visual world

These are not rigid formulas they are frameworks. I always come back to but every brand is different.

Depending on the brand’s goals where their brand will be showing up, these rules may bend at times to fulfil that purpose

DESIGN OVERWHELM😥I know the feeling of too well - trying to set up all of your brand identity documents… Hopefully this ...
27/08/2026

DESIGN OVERWHELM😥I know the feeling of too well - trying to set up all of your brand identity documents… Hopefully this gives you some guidance on where to begin! 🙌🏼🫶🏼

24/08/2026

The new visual identity for TM Track Club needed to be: athletic, modern, professional, masculine skewed sophistication and feel established, it had to feel credible and authoritative but also remain approachable

From sketch > to vector! Showing of my illustrations initial sketches, the messy but very necessary stage 🔥
24/08/2026

From sketch > to vector! Showing of my illustrations initial sketches, the messy but very necessary stage 🔥

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Auckland

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