29/03/2023
In this workshop we will cover changes in the Chinese social media landscape. Since COVID, what kind of changes have occurred in the promotional channels of the Chinese market, Which social platforms are still viable, Are WeChat Official Accounts still worth investing in. Learn how to use trendy platforms such as Red Book, Douyin and the Waving App to promote your business or service and cost-effective strategies for social media marketing.
Our speakers:
Will Zhang
CEO, Harmony Technology
With over 20 years of experience in senior marketing roles across companies based in China and NZ. Will is currently the CEO of Harmony Technology and Director of Cool Marketing. He is also the ex-Director of Global Emerging Markets and the Country Manager at Crimson Education.
Join us as Will shares his practical tips and strategies for affordable marketing in the growing Chinese market. With his expertise in e-commerce, retail, internet, and technology, Mr Zhang will provide insights on navigating the complex and ever- changing Chinese social media landscape and ways of expanding your business.
Damon Paling
Independent Director, Grin Natural
Damon Paling lived and worked in China for 15 years from 2004 to 2019, working with PWC in their international trade practice and also served as NZTE's Trade Commissioner in Shanghai. Damon is now Auckland-based and continues to support NZTE as an external Beachheads advisor. Damon also works as an Independent Director for New Zealand companies, supporting the likes of Grin Natural, Karen Mater, Lifestream, with their international growth strategies. Damon is also a regular contributor to articles and dialogues related to New Zealand's bilateral relationship with China.
Come join our workshop and learn about affordable marketing with The Waving App! you can sign up on our website or on Eventbrite
https://www.thewavingapp.com/businessworkshop
https://www.eventbrite.com/e/the-waving-apps-business-workshop-tickets-568866183067