Lily Audience

Lily Audience Nettløsninger, nettrafikk og kurs. Dette er i korte trekk hva vi jobber med og er gode på. Rådgivning

Rådgivning, innhold og løsninger innen digital markedsføring. Vi forener IT- og markedsavdelingen – vi er det moderne bindeledd mellom deg og dine kunder.

Nobody told him.Brian thought 15% was normal.Most venue marketers would.Then  moved to Lily.15% → 50%Same audience.Same ...
10/06/2026

Nobody told him.

Brian thought 15% was normal.

Most venue marketers would.

Then moved to Lily.

15% → 50%

Same audience.

Same content.

Same marketer.

3x more people saw the content.

Maybe the problem isn’t your marketing.

Maybe not enough people are seeing it.

💜

MarketingAutomation TicketSales LilyPlatform

Nobody told them.Same audience.Same content.Same marketing team.~20% open rate in one system.~50% open rate in Lily.The ...
04/06/2026

Nobody told them.

Same audience.
Same content.
Same marketing team.

~20% open rate in one system.

~50% open rate in Lily.

The surprising part?

They weren’t aware of the difference.

Many organizations assume declining reach is normal.

Maybe it’s not your content.

Maybe it’s the system around it.

Everyone talks about audience growth.Few talk about audience retention.Slottsfjell increased returning ticket buyers fro...
02/06/2026

Everyone talks about audience growth.

Few talk about audience retention.

Slottsfjell increased returning ticket buyers from 25% to 33%.

That’s a 32% increase in retention.

Same festival.

Same team.

Same audience.

Better system.

Most of your audience never sees your emails.Let that sink in.Over the past months, we’ve helped multiple organizations ...
29/05/2026

Most of your audience never sees your emails.

Let that sink in.

Over the past months, we’ve helped multiple organizations move from open rates around 15–25% to 40–50%.

Not because they suddenly got better content.

Not because they sent more campaigns.

But because more of their audience actually received and saw what they sent.

The uncomfortable truth?

Many organizations don’t have an engagement problem.

They have a reach problem.

Lily

The live industry spends millions acquiring audiences it already owns. The sad reality is that every single venue, theat...
25/05/2026

The live industry spends millions acquiring audiences it already owns. The sad reality is that every single venue, theatre, festival have so much data thats been hiding for them.

Hidden across:

* ticketing systems
* newsletter lists
* CRM tools
* memberships
* fragmented audience structures

Were talking about some of the biggest players in the industry that have to double and triple check that all the data they can utilize when moving to Lily - actually is their property.

Most organizations have been paying to acquire audiences they already had.

The game was never rigged in their favor - but now it is!!

Today we onboarded a new customer migrating from one of the biggest platforms in the industry.First observation?A massiv...
20/05/2026

Today we onboarded a new customer migrating from one of the biggest platforms in the industry.

First observation?

A massive increase in reachable marketing consents.

+28%.

Not from more ads.
Not from more traffic.
Not from collecting more data.

Just from better structure.

Most platforms are still built around fragmented lists.

But audiences don’t behave like lists.

Over time:
- profiles fragment
- history disappears
- duplicates grow
- audience value gets lost

What we’re building at Lily is different:

One unified audience layer.

One connected profile per person.
Across ticketing, campaigns, purchases and behavior.

Same audience.
Better structure.
More impact.

DataLayer

Most venues don’t have a demand problem.They have a retention problem.Across multiple events, we’re seeing the same patt...
16/04/2026

Most venues don’t have a demand problem.

They have a retention problem.

Across multiple events, we’re seeing the same pattern:
→ Around 4 out of 5 ticket buyers don’t come back the following year.

Not because the experience wasn’t good.

But because no one really sees it clearly.

So every year, a large part of the audience is rebuilt from scratch.

That works… for a while.

But real growth starts when people come back.



The second ticket is where it gets interesting.

18/03/2026

If your audience resets every season,
you’re not growing.

You’re rebuilding.

Most venues and festivals already have the audience.
They just don’t carry it forward.

So they keep paying to reach
the same people again.

Fix the structure → everything changes.

That’s typically what happens with Lily.

Retention isn’t marketing.
It’s infrastructure. ticketing fanengagement audiencedevelopment eventmarketing firstpartydata

Here at Festival Congress 2026, and what we hear again and again:«We have all this data…but we don’t know how to use it....
05/02/2026

Here at Festival Congress 2026, and what we hear again and again:

«We have all this data…
but we don’t know how to use it.”

That’s exactly what Lily is built to solve.

🎯 We prepare communication from your ticketing data
🎯 You choose what to activate
🎯 You stay in control

If you’re curious how that works in practice - come say hi at our stand 👋

Prepared by Lily. Activated by you.

14/12/2025

It really is this simple 👇

1️⃣ Connect your ticketing system
2️⃣ Choose the events you want to sell
3️⃣ Lean back — let’s sell it out again

Lily turns your ticketing data into ready-to-send newsletters and event emails — automatically, and without manual work.

No CSVs.
No copy/paste.
No switching tools.

Just better audience activation and more filled rooms. 💜

Adresse

Edvard Storms Gate 2
Oslo
0166

Varslinger

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