Mopinion - All-in 1 User Feedback Software

04/09/2026

Meet Rebecca May, our SEO/GEO Specialist 👋

Working across content, search visibility and AI-driven discovery, Rebecca helps us create content, tools and resources that strengthen our authority and bring real value to our audience! 🔎💡

As Mopinion and Netigate come together, she sees exciting opportunities ahead. By combining Mopinion’s real-time feedback capabilities across web, app and email with Netigate’s survey and analytics capabilities, she believes we can bring even more value to customers.

What does she look forward to most about her role? Building content that offers something original — something Google and AI cannot produce on their own.

We’re very happy to have Rebecca’s expertise on the team! ✨

03/09/2026

Looking forward to 𝗖𝗹𝗶𝗰𝗸𝗧𝗮𝗹𝗲𝘀 𝟮𝟬𝟮𝟲! 🙌

On 𝟮𝟰 𝗦𝗲𝗽𝘁𝗲𝗺𝗯𝗲𝗿, our colleagues Luke Price and Gady van Meggelen-Büscher will be joining ClickValue in Amsterdam for an afternoon focused on CXO, CRO, experimentation, AI and automation. 🚀💡

Luke will also be taking the stage to open the event with his session, 𝗛𝗼𝘄 𝗙𝗲𝗲𝗱𝗯𝗮𝗰𝗸 𝗣𝗼𝘄𝗲𝗿𝘀 𝘁𝗵𝗲 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲, sharing how leading brands use real-time user feedback to strengthen the digital customer experience and drive measurable conversion growth.

A great opportunity to exchange ideas, learn from one another and explore how feedback, experimentation and AI are shaping the future of digital experiences. 🤝✨

𝗪𝗶𝗹𝗹 𝘆𝗼𝘂 𝗯𝗲 𝘁𝗵𝗲𝗿𝗲? 👀

https://clickvalue.nl/clicktales-event-24september-2026

Be part of ClickTales, an exclusive gathering for friends of ClickValue to explore the future of experimentation, optimization, and product management. Connect, learn, and get inspired to shape what’s next.

02/09/2026

𝗛𝗮𝘃𝗲 𝘆𝗼𝘂 𝘀𝗶𝗴𝗻𝗲𝗱 𝘂𝗽 𝗳𝗼𝗿 𝗠𝗼𝗽𝗶𝗻𝗶𝗼𝗻 𝗖𝗼𝗻𝗻𝗲𝗰𝘁𝘀 𝟮𝟬𝟮𝟲 𝘆𝗲𝘁? 👀✨

𝗢𝗻 𝗧𝗵𝘂𝗿𝘀𝗱𝗮𝘆, 𝟴 𝗢𝗰𝘁𝗼𝗯𝗲𝗿, we’re bringing the Benelux Digital CX and user feedback community together at nhow Rotterdam for an afternoon of real insights, fresh ideas and great connections.

This year’s theme, 𝗕𝗿𝗶𝗱𝗴𝗶𝗻𝗴 𝘁𝗵𝗲 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗮𝗻𝗱 𝗛𝘂𝗺𝗮𝗻 𝗚𝗮𝗽, explores how organisations can combine human insight, customer feedback and evolving technology to create better digital experiences!

And we’ve got 𝗮𝗻 𝗮𝗺𝗮𝘇𝗶𝗻𝗴 𝘀𝗽𝗲𝗮𝗸𝗲𝗿 𝗹𝗶𝗻𝗲-𝘂𝗽:

✨ Michael de Jong, User Experience Researcher at Lely
✨ Hilde Dambrink, Teamlead Digital Products, and Joost van den Akker, Teamlead Customer Journey at Sunny Cars
✨ Matthijs Jobse, Customer Insights Marketeer at Feyenoord Rotterdam N.V.

Expect practical examples, honest learnings and real-world perspectives on how leading organisations collect feedback, understand their customers and turn insights into meaningful action.

If you work in Digital CX, UX, customer feedback or customer experience, this is one you won’t want to miss!

📅 Thursday, 8 October 2026
🕐 13:00 – 17:30 CEST
📍 nhow Rotterdam

🎟️ 𝗛𝗮𝘃𝗲 𝘆𝗼𝘂 𝘀𝗲𝗰𝘂𝗿𝗲𝗱 𝘆𝗼𝘂𝗿 𝘀𝗽𝗼𝘁 𝘆𝗲𝘁?
👉 Register here: https://mopinion.com/mopinion-connects-2026/

01/09/2026

What happens when two European feedback platforms come together? 🇪🇺

With Mopinion and Netigate, customers can collect feedback across more touchpoints, keep control of their data and turn insights into action faster.

It also brings together two important strengths: enterprise-level capabilities and quick time to value, backed by a strong understanding of European requirements such as GDPR, DORA and NIS2.

In this clip, Udesh J. explains why the integration puts us in a stronger position to serve European organisations and grow into a leading experience management platform.

Check out the full webinar:
https://mopinion.com/mopinion-netigate-webinar/

31/08/2026

What happens when customer feedback flags an issue at a critical point in the journey? 👀

For Smartphonehoesjes.nl, it can trigger immediate action.

The e-commerce brand uses Mopinion to collect feedback throughout its website and connects it with Slack to help teams spot urgent issues quickly.

For example, feedback coming from an important page such as the payment journey can be surfaced straight away, helping the team investigate potential friction before it impacts even more customers.

And that’s only one part of their approach. Smartphonehoesjes.nl also uses digital feedback to:

🔎 Understand why visitors might not complete a purchase
💡 Research interest in potential new features
🎯 Use question logic to route feedback to the right team
🛍️ Continuously improve the digital customer experience

Discover how Smartphonehoesjes.nl turns website feedback into action with Mopinion.

👉 Read the full customer story: https://mopinion.com/smartphonehoesjes-nl-customer-feedback/

27/08/2026

Mopinion Connects 2026 is getting closer! 🚀

On October 8th, we’re bringing together Digital CX, UX and customer feedback professionals at nhow Rotterdam for an afternoon dedicated to Bridging the Digital and Human Gap.

And we already have some brilliant speakers joining us on stage 🎤

✨ Michael de Jong, User Experience Researcher at Lely

✨ Hilde Dambrink & Joost van den Akker, Teamlead Digital Products & Teamlead Customer Journey at Sunny Cars

Expect inspiring presentations, actionable insights, meaningful conversations, networking, food, drinks and plenty of opportunities to connect with other professionals in the field.

📅 October 8th, 2026

📍 nhow Rotterdam

More speakers and updates are still to come, so stay tuned 👀

👉 Sign up now and secure your spot!
https://mopinion.com/mopinion-connects-2026/

25/08/2026

How do you keep customer feedback accessible across teams without losing control over quality? 👀

For Vattenfall, the answer lies in creating the right balance between freedom and structure.

With more than 80 colleagues across UX, analytics, product and marketing working with feedback, Vattenfall uses Mopinion to make sure insights can move across the organisation while clear roles, access rights and internal standards keep everything consistent.

Want to see how Vattenfall has built a scalable feedback approach that supports better digital customer journeys?

👉 Read the full customer story: https://mopinion.com/customer-story-vattenfall/

24/08/2026

What does it take to create a digital customer journey that feels effortless from start to finish? 👀

At Mopinion Connects 2026, Joost van den Akker and Hilde Dambrink from Sunny Cars will take us behind the scenes.

Joost leads Customer Journey and Hilde leads Digital Products, bringing together two sides of the same challenge: understanding what customers need and turning those insights into digital experiences that work.

Together with their marketing team, they bridge the gap between user data and product development to improve the online experience for travellers booking rental cars across Europe.

We can’t wait to hear their insights! 🚀

🎟️ Join us at Mopinion Connects 2026 and secure your spot: https://mopinion.com/mopinion-connects-2026/

20/08/2026

Get to know one of the speakers taking the stage at Mopinion Connects 2026 🎤✨

Meet Michael de Jong, User Experience Researcher at Lely.

With a background in Applied Cognitive Psychology and eight years of research experience, Michael translates user needs into insights that shape interfaces, workflows and human-robot interactions.

He’s a strong advocate for “just enough research”: finding the right insights to move forward without overcomplicating the process. That mindset helps him tackle complex, fast-moving digital challenges and turn research into meaningful action.

We’re excited to hear Michael share his perspective at Mopinion Connects. 🚀

🎟️ Want to join us? Sign up now and secure your spot: https://mopinion.com/mopinion-connects-2026/

And stay tuned… we’ll be introducing more of our speakers very soon. 👀

19/08/2026

Meet Emelie, our Product Marketing Manager 👋

Working closely with colleagues across all markets and offices, Emelie helps bring out the best in our products by turning customer needs, market insights and complex product capabilities into stories that are clear, compelling and easy to understand.

Since joining the team, she’s already become an important part of our integration, connecting the dots between markets, products and the people using them.

What does she enjoy most about the role? The freedom to shape her work, a team that shares ideas generously and the trust to follow a good idea wherever it leads.

In Emelie’s own words: “Honestly, I find it all so fun that I sometimes get a little over-enthusiastic, bursting with energy and ideas, but I wouldn’t have it any other way.”

We’re very happy to have that energy on the team. ✨