Mopinion - All-in 1 User Feedback Software

Mopinion - All-in 1 User Feedback Software The European #1 Feedback Software for Web, App and Email โ€“ Mopinion is part of Netigate

In order to succeed in a more complex and digitising world, you'll need a helping hand when it comes to finding out exactly what your customers want and need. We believe in quantitative data, but if you really want to understand your customer, you get the meaning behind your data. At Mopinion we provide you with an All-In-One User Feedback solution that makes difficult decision-making easy and puts you on the path towards delivering a seamless digital experience. Join over 250+ enterprises with forward-thinking digital teams such as Ahold, Colgate-Palmolive, Decathlon, KLM, T-Mobile, TomTom and VW and many more.

What can you expect at Mopinion Connects 2026? ๐Ÿ‘€On 8 October, weโ€™re bringing digital CX and UX professionals together at...
23/09/2026

What can you expect at Mopinion Connects 2026? ๐Ÿ‘€

On 8 October, weโ€™re bringing digital CX and UX professionals together at nhow Rotterdam to explore this yearโ€™s theme: Bridging the Digital and Human Gap.

Expect practical insights from Lely, Sunny Cars and Feyenoord Rotterdam N.V., conversations with people facing similar CX challenges, and plenty of time to connect over food and drinks.

๐ŸŽŸ๏ธ Attendance is free, but places are limited. Open the event below to see the details and register. We hope to see you there!

๐Ÿ’ฌ ๐—ฌ๐—ผ๐˜‚ ๐˜„๐—ฎ๐—ป๐˜ ๐˜๐—ผ ๐—ฐ๐—ผ๐—น๐—น๐—ฒ๐—ฐ๐˜ ๐—ณ๐—ฒ๐—ฒ๐—ฑ๐—ฏ๐—ฎ๐—ฐ๐—ธ. ๐—•๐˜‚๐˜ ๐˜„๐—ต๐—ฎ๐˜ ๐˜€๐—ต๐—ผ๐˜‚๐—น๐—ฑ ๐˜†๐—ผ๐˜‚ ๐—ฎ๐—ฐ๐˜๐˜‚๐—ฎ๐—น๐—น๐˜† ๐—ฎ๐˜€๐—ธ?Starting from a blank form isnโ€™t always easy, especiall...
17/09/2026

๐Ÿ’ฌ ๐—ฌ๐—ผ๐˜‚ ๐˜„๐—ฎ๐—ป๐˜ ๐˜๐—ผ ๐—ฐ๐—ผ๐—น๐—น๐—ฒ๐—ฐ๐˜ ๐—ณ๐—ฒ๐—ฒ๐—ฑ๐—ฏ๐—ฎ๐—ฐ๐—ธ. ๐—•๐˜‚๐˜ ๐˜„๐—ต๐—ฎ๐˜ ๐˜€๐—ต๐—ผ๐˜‚๐—น๐—ฑ ๐˜†๐—ผ๐˜‚ ๐—ฎ๐—ฐ๐˜๐˜‚๐—ฎ๐—น๐—น๐˜† ๐—ฎ๐˜€๐—ธ?

Starting from a blank form isnโ€™t always easy, especially when you know what you want to learn but not necessarily which questions will get you there.

Thatโ€™s why we created the ๐— ๐—ผ๐—ฝ๐—ถ๐—ป๐—ถ๐—ผ๐—ป ๐—ง๐—ฒ๐—บ๐—ฝ๐—น๐—ฎ๐˜๐—ฒ๐˜€ ๐— ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ฝ๐—น๐—ฎ๐—ฐ๐—ฒ. โœจ

Whether you want to:

๐Ÿ“Š Measure customer loyalty
โšก Understand customer effort
๐Ÿ’ป Improve your website experience
๐Ÿ“ฑ Learn more about your app experience
๐Ÿ‘‹ Find out why visitors leave

โ€ฆyou can now explore templates built around different feedback goals and use cases.

From ๐—ก๐—ฃ๐—ฆ and ๐—–๐—˜๐—ฆ to website feedback, app feedback, customer satisfaction, exit intent and more, thereโ€™s a practical starting point for the insight youโ€™re looking for.

Because collecting meaningful feedback shouldnโ€™t always mean starting from scratch. ๐Ÿ’ก

๐Ÿ‘‰ ๐—˜๐˜…๐—ฝ๐—น๐—ผ๐—ฟ๐—ฒ ๐˜๐—ต๐—ฒ ๐—ง๐—ฒ๐—บ๐—ฝ๐—น๐—ฎ๐˜๐—ฒ๐˜€ ๐— ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ฝ๐—น๐—ฎ๐—ฐ๐—ฒ: https://mopinion.com/templates/

Sometimes, one answer just isnโ€™t enough.๐Ÿ’ฌ โ€œIt doesnโ€™t work.โ€๐Ÿ’ฌ โ€œThis page is confusing.โ€๐Ÿ’ฌ โ€œI couldnโ€™t finish my order.โ€Bu...
15/09/2026

Sometimes, one answer just isnโ€™t enough.

๐Ÿ’ฌ โ€œIt doesnโ€™t work.โ€
๐Ÿ’ฌ โ€œThis page is confusing.โ€
๐Ÿ’ฌ โ€œI couldnโ€™t finish my order.โ€

But longer forms aren't always the best way to get the missing context.

Meet โœจ AI follow-up questions โœจ

Mopinion can now automatically ask a relevant follow-up based on what a user actually says, getting the details without the unnecessary friction on every form.

Instead of making every feedback form longer, you can:

โ†’ Get clearer, more specific answers
โ†’ Ask extra questions only when relevant
โ†’ Keep the feedback experience short and natural
โ†’ Understand what users really mean while the experience is still fresh

Because better feedback doesnโ€™t have to mean longer forms.

โœจ AI follow-up questions are now available to all Mopinion customers at no extra charge.

Discover AI follow-up questions โ†’ https://mopinion.com/ai-follow-up-questions/

15/09/2026

What makes Netigate and Mopinion a strong match?

According to our CEO, Maria Borjesson, it's a combination of the following:

๐ŸงฉComplementary products
๐Ÿค“Specialisation in CX spanning decades
โ›ฐ๏ธ Entrepreneurial heritage that makes us faster, leaner and more agile
๐ŸŒOrganisational and cultural fit

By joining forces, Netigate and Mopinion customers will receive a solution that covers the entire customer journey, paired with quick time to value, and deep analytics capabilities that ensure that data turns into actionable insight.

Still smiling after our summer party in Frankfurt this past weekend โ˜€๏ธ๐ŸนWe travelled to Frankfurt to spend some quality t...
14/09/2026

Still smiling after our summer party in Frankfurt this past weekend โ˜€๏ธ๐Ÿน

We travelled to Frankfurt to spend some quality time with our colleagues from Netigate DACH, get to know each other better and enjoy some of the last sunny days of summer together ๐ŸŒ‡โœจ

From the moment we arrived, we felt incredibly welcomed. The afternoon started with drinks, delicious food and lots of great conversations on the rooftop, where we stayed until the evening enjoying the sunshine, the views and, most importantly, the company. ๐Ÿฅ‚๐Ÿดโ˜€๏ธ

And the night didnโ€™t end there. After the rooftop, we headed out for a pub crawl around the beautiful city of Frankfurt, which made for the perfect end to such a fun day! ๐ŸŒƒ๐ŸŽ‰๐Ÿป

As the Mopinion and Netigate integration continues, moments like these make it even more special to connect, get to know each other better and grow stronger as one team.๐Ÿค๐Ÿ’›

The more we get to know each other, the more exciting it is to see the teams coming together, sharing ideas and creating something stronger together! โœจ

A huge thank you to our Netigate DACH colleagues for making us feel so welcome, and a special thank you to Doreen StrauรŸ for organising everything and making the whole weekend come together so perfectly ๐Ÿซถ๐Ÿฅ‚

Already looking forward to the next one! โ˜€๏ธ๐Ÿ’›

Technology is moving faster than ever. But great digital experiences still start with understanding people.Thatโ€™s exactl...
09/09/2026

Technology is moving faster than ever. But great digital experiences still start with understanding people.

Thatโ€™s exactly what weโ€™ll explore at ๐— ๐—ผ๐—ฝ๐—ถ๐—ป๐—ถ๐—ผ๐—ป ๐—–๐—ผ๐—ป๐—ป๐—ฒ๐—ฐ๐˜๐˜€ ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ.

๐Ÿ‘‰ ๐—ฆ๐—ฒ๐—ฐ๐˜‚๐—ฟ๐—ฒ ๐˜†๐—ผ๐˜‚๐—ฟ ๐˜๐—ถ๐—ฐ๐—ธ๐—ฒ๐˜ ๐—ต๐—ฒ๐—ฟ๐—ฒ: https://mopinion.com/mopinion-connects-2026/
๐Ÿ—บ๏ธ ๐—ข๐—ฟ ๐˜€๐˜„๐—ถ๐—ฝ๐—ฒ ๐˜๐—ต๐—ฟ๐—ผ๐˜‚๐—ด๐—ต ๐˜๐—ต๐—ฒ ๐—ฐ๐—ฎ๐—ฟ๐—ผ๐˜‚๐˜€๐—ฒ๐—น ๐—ฏ๐—ฒ๐—น๐—ผ๐˜„ ๐˜๐—ผ ๐—ฑ๐—ถ๐˜€๐—ฐ๐—ผ๐˜ƒ๐—ฒ๐—ฟ ๐˜๐—ต๐—ฒ ๐—ฝ๐—ฟ๐—ผ๐—ด๐—ฟ๐—ฎ๐—บ๐—บ๐—ฒ!

Under this yearโ€™s theme, ๐—•๐—ฟ๐—ถ๐—ฑ๐—ด๐—ถ๐—ป๐—ด ๐˜๐—ต๐—ฒ ๐——๐—ถ๐—ด๐—ถ๐˜๐—ฎ๐—น ๐—ฎ๐—ป๐—ฑ ๐—›๐˜‚๐—บ๐—ฎ๐—ป ๐—š๐—ฎ๐—ฝ, weโ€™re bringing together digital CX, UX and feedback professionals to explore how technology, data and automation can work alongside human insight, context and empathy to create experiences that truly connect.

And weโ€™re not keeping it theoretical.

Hear directly from our guest speakers:
๐ŸŽค Michael de Jong โ€” User Experience Researcher at Lely
๐ŸŽค Joost van den Akker โ€” Teamlead Customer Journey at Sunny Cars
๐ŸŽค Hilde Dambrink โ€” Teamlead Digital Products at Sunny Cars
๐ŸŽค Matthijs Jobse โ€” Customer Insights Marketeer at Feyenoord Rotterdam N.V.

Theyโ€™ll share real-world insights, challenges and ideas you can take back to your own organisation.

๐Ÿ“ ๐—ป๐—ต๐—ผ๐˜„ ๐—ฅ๐—ผ๐˜๐˜๐—ฒ๐—ฟ๐—ฑ๐—ฎ๐—บ
๐Ÿ“… ๐—ง๐—ต๐˜‚๐—ฟ๐˜€๐—ฑ๐—ฎ๐˜†, ๐Ÿด ๐—ข๐—ฐ๐˜๐—ผ๐—ฏ๐—ฒ๐—ฟ ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ | 13:00โ€“17:30 CEST
๐Ÿฅ‚ Networking, food and drinks included

What if your next best CX idea didnโ€™t come from another report, but from the person sitting next to you? ๐Ÿ‘€On ๐—ข๐—ฐ๐˜๐—ผ๐—ฏ๐—ฒ๐—ฟ ๐Ÿด๐˜๐—ต...
07/09/2026

What if your next best CX idea didnโ€™t come from another report, but from the person sitting next to you? ๐Ÿ‘€

On ๐—ข๐—ฐ๐˜๐—ผ๐—ฏ๐—ฒ๐—ฟ ๐Ÿด๐˜๐—ต, digital CX and UX professionals are coming together at ๐— ๐—ผ๐—ฝ๐—ถ๐—ป๐—ถ๐—ผ๐—ป ๐—–๐—ผ๐—ป๐—ป๐—ฒ๐—ฐ๐˜๐˜€ ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ to share whatโ€™s actually working, what theyโ€™re learning and how theyโ€™re turning customer insight into ๐—ฏ๐—ฒ๐˜๐˜๐—ฒ๐—ฟ ๐—ฑ๐—ถ๐—ด๐—ถ๐˜๐—ฎ๐—น ๐—ท๐—ผ๐˜‚๐—ฟ๐—ป๐—ฒ๐˜†๐˜€.

Expect ๐—ฟ๐—ฒ๐—ฎ๐—น-๐˜„๐—ผ๐—ฟ๐—น๐—ฑ ๐—ถ๐—ป๐˜€๐—ถ๐—ด๐—ต๐˜๐˜€ ๐—ณ๐—ฟ๐—ผ๐—บ Lely, Sunny Cars and Feyenoord Rotterdam N.V., practical takeaways you can bring back to your team and plenty of time to connect with people facing the same challenges you are.

And judging by previous editions, the conversations are just as valuable as the sessions. Attendees especially highlighted the hands-on tips, inspiration and opportunity to exchange ideas with other companies.

๐Ÿ“ ๐—ป๐—ต๐—ผ๐˜„ ๐—ฅ๐—ผ๐˜๐˜๐—ฒ๐—ฟ๐—ฑ๐—ฎ๐—บ
๐Ÿ“… ๐—ข๐—ฐ๐˜๐—ผ๐—ฏ๐—ฒ๐—ฟ ๐Ÿด๐˜๐—ต | ๐Ÿญ๐Ÿฏ:๐Ÿฌ๐Ÿฌโ€“๐Ÿญ๐Ÿณ:๐Ÿฏ๐Ÿฌ ๐—–๐—˜๐—ฆ๐—ง
๐Ÿฅ‚ ๐—ก๐—ฒ๐˜๐˜„๐—ผ๐—ฟ๐—ธ๐—ถ๐—ป๐—ด, ๐—ณ๐—ผ๐—ผ๐—ฑ ๐—ฎ๐—ป๐—ฑ ๐—ฑ๐—ฟ๐—ถ๐—ป๐—ธ๐˜€ ๐—ถ๐—ป๐—ฐ๐—น๐˜‚๐—ฑ๐—ฒ๐—ฑ
๐ŸŽŸ๏ธ ๐—™๐—ฟ๐—ฒ๐—ฒ ๐˜๐—ผ ๐—ฎ๐˜๐˜๐—ฒ๐—ป๐—ฑ

๐—ฆ๐—ฝ๐—ผ๐˜๐˜€ ๐—ฎ๐—ฟ๐—ฒ ๐—น๐—ถ๐—บ๐—ถ๐˜๐—ฒ๐—ฑ, ๐˜€๐—ผ ๐—ฑ๐—ผ๐—ปโ€™๐˜ ๐—น๐—ฒ๐—ฎ๐˜ƒ๐—ฒ ๐˜๐—ต๐—ถ๐˜€ ๐—ผ๐—ป๐—ฒ ๐˜€๐—ถ๐˜๐˜๐—ถ๐—ป๐—ด ๐—ถ๐—ป ๐˜†๐—ผ๐˜‚๐—ฟ ๐˜€๐—ฎ๐˜ƒ๐—ฒ๐—ฑ ๐—ฝ๐—ผ๐˜€๐˜๐˜€. ๐—ฆ๐—ฒ๐—ฐ๐˜‚๐—ฟ๐—ฒ ๐˜†๐—ผ๐˜‚๐—ฟ๐˜€ ๐˜๐—ผ๐—ฑ๐—ฎ๐˜†! ๐Ÿ‘‡
https://mopinion.com/mopinion-connects-2026/

Meet Rebecca May, our SEO/GEO Specialist ๐Ÿ‘‹Working across content, search visibility and AI-driven discovery, Rebecca hel...
04/09/2026

Meet Rebecca May, our SEO/GEO Specialist ๐Ÿ‘‹

Working across content, search visibility and AI-driven discovery, Rebecca helps us create content, tools and resources that strengthen our authority and bring real value to our audience! ๐Ÿ”Ž๐Ÿ’ก

As Mopinion and Netigate come together, she sees exciting opportunities ahead. By combining Mopinionโ€™s real-time feedback capabilities across web, app and email with Netigateโ€™s survey and analytics capabilities, she believes we can bring even more value to customers.

What does she look forward to most about her role? Building content that offers something original โ€” something Google and AI cannot produce on their own.

Weโ€™re very happy to have Rebeccaโ€™s expertise on the team! โœจ

Looking forward to ๐—–๐—น๐—ถ๐—ฐ๐—ธ๐—ง๐—ฎ๐—น๐—ฒ๐˜€ ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ! ๐Ÿ™ŒOn ๐Ÿฎ๐Ÿฐ ๐—ฆ๐—ฒ๐—ฝ๐˜๐—ฒ๐—บ๐—ฏ๐—ฒ๐—ฟ, our colleagues Luke Price and Gady van Meggelen-Bรผscher will be jo...
03/09/2026

Looking forward to ๐—–๐—น๐—ถ๐—ฐ๐—ธ๐—ง๐—ฎ๐—น๐—ฒ๐˜€ ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ! ๐Ÿ™Œ

On ๐Ÿฎ๐Ÿฐ ๐—ฆ๐—ฒ๐—ฝ๐˜๐—ฒ๐—บ๐—ฏ๐—ฒ๐—ฟ, our colleagues Luke Price and Gady van Meggelen-Bรผscher will be joining ClickValue in Amsterdam for an afternoon focused on CXO, CRO, experimentation, AI and automation. ๐Ÿš€๐Ÿ’ก

Luke will also be taking the stage to open the event with his session, ๐—›๐—ผ๐˜„ ๐—™๐—ฒ๐—ฒ๐—ฑ๐—ฏ๐—ฎ๐—ฐ๐—ธ ๐—ฃ๐—ผ๐˜„๐—ฒ๐—ฟ๐˜€ ๐˜๐—ต๐—ฒ ๐——๐—ถ๐—ด๐—ถ๐˜๐—ฎ๐—น ๐—–๐˜‚๐˜€๐˜๐—ผ๐—บ๐—ฒ๐—ฟ ๐—˜๐˜…๐—ฝ๐—ฒ๐—ฟ๐—ถ๐—ฒ๐—ป๐—ฐ๐—ฒ, sharing how leading brands use real-time user feedback to strengthen the digital customer experience and drive measurable conversion growth.

A great opportunity to exchange ideas, learn from one another and explore how feedback, experimentation and AI are shaping the future of digital experiences. ๐Ÿคโœจ

๐—ช๐—ถ๐—น๐—น ๐˜†๐—ผ๐˜‚ ๐—ฏ๐—ฒ ๐˜๐—ต๐—ฒ๐—ฟ๐—ฒ? ๐Ÿ‘€

https://clickvalue.nl/clicktales-event-24september-2026

Be part of ClickTales, an exclusive gathering for friends of ClickValue to explore the future of experimentation, optimization, and product management. Connect, learn, and get inspired to shape whatโ€™s next.

๐—›๐—ฎ๐˜ƒ๐—ฒ ๐˜†๐—ผ๐˜‚ ๐˜€๐—ถ๐—ด๐—ป๐—ฒ๐—ฑ ๐˜‚๐—ฝ ๐—ณ๐—ผ๐—ฟ ๐— ๐—ผ๐—ฝ๐—ถ๐—ป๐—ถ๐—ผ๐—ป ๐—–๐—ผ๐—ป๐—ป๐—ฒ๐—ฐ๐˜๐˜€ ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ ๐˜†๐—ฒ๐˜? ๐Ÿ‘€โœจ๐—ข๐—ป ๐—ง๐—ต๐˜‚๐—ฟ๐˜€๐—ฑ๐—ฎ๐˜†, ๐Ÿด ๐—ข๐—ฐ๐˜๐—ผ๐—ฏ๐—ฒ๐—ฟ, weโ€™re bringing the Benelux Digital CX and u...
02/09/2026

๐—›๐—ฎ๐˜ƒ๐—ฒ ๐˜†๐—ผ๐˜‚ ๐˜€๐—ถ๐—ด๐—ป๐—ฒ๐—ฑ ๐˜‚๐—ฝ ๐—ณ๐—ผ๐—ฟ ๐— ๐—ผ๐—ฝ๐—ถ๐—ป๐—ถ๐—ผ๐—ป ๐—–๐—ผ๐—ป๐—ป๐—ฒ๐—ฐ๐˜๐˜€ ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ ๐˜†๐—ฒ๐˜? ๐Ÿ‘€โœจ

๐—ข๐—ป ๐—ง๐—ต๐˜‚๐—ฟ๐˜€๐—ฑ๐—ฎ๐˜†, ๐Ÿด ๐—ข๐—ฐ๐˜๐—ผ๐—ฏ๐—ฒ๐—ฟ, weโ€™re bringing the Benelux Digital CX and user feedback community together at nhow Rotterdam for an afternoon of real insights, fresh ideas and great connections.

This yearโ€™s theme, ๐—•๐—ฟ๐—ถ๐—ฑ๐—ด๐—ถ๐—ป๐—ด ๐˜๐—ต๐—ฒ ๐——๐—ถ๐—ด๐—ถ๐˜๐—ฎ๐—น ๐—ฎ๐—ป๐—ฑ ๐—›๐˜‚๐—บ๐—ฎ๐—ป ๐—š๐—ฎ๐—ฝ, explores how organisations can combine human insight, customer feedback and evolving technology to create better digital experiences!

And weโ€™ve got ๐—ฎ๐—ป ๐—ฎ๐—บ๐—ฎ๐˜‡๐—ถ๐—ป๐—ด ๐˜€๐—ฝ๐—ฒ๐—ฎ๐—ธ๐—ฒ๐—ฟ ๐—น๐—ถ๐—ป๐—ฒ-๐˜‚๐—ฝ:

โœจ Michael de Jong, User Experience Researcher at Lely
โœจ Hilde Dambrink, Teamlead Digital Products, and Joost van den Akker, Teamlead Customer Journey at Sunny Cars
โœจ Matthijs Jobse, Customer Insights Marketeer at Feyenoord Rotterdam N.V.

Expect practical examples, honest learnings and real-world perspectives on how leading organisations collect feedback, understand their customers and turn insights into meaningful action.

If you work in Digital CX, UX, customer feedback or customer experience, this is one you wonโ€™t want to miss!

๐Ÿ“… Thursday, 8 October 2026
๐Ÿ• 13:00 โ€“ 17:30 CEST
๐Ÿ“ nhow Rotterdam

๐ŸŽŸ๏ธ ๐—›๐—ฎ๐˜ƒ๐—ฒ ๐˜†๐—ผ๐˜‚ ๐˜€๐—ฒ๐—ฐ๐˜‚๐—ฟ๐—ฒ๐—ฑ ๐˜†๐—ผ๐˜‚๐—ฟ ๐˜€๐—ฝ๐—ผ๐˜ ๐˜†๐—ฒ๐˜?
๐Ÿ‘‰ Register here: https://mopinion.com/mopinion-connects-2026/

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