Seomarket

04/05/2019

Google Search Console Data for Most of April is Inaccurate?!
Google has alerted site owners that nearly all of last month’s reports in Search Console were affected by a data outage.

A data outage occurred between April 9-25. The problem was fixed on April 26, however, the data was not recovered.

Google alerted site owners that nearly all of last month's reports in Search Console were affected by a data outage.

16/03/2019

March 2019 Google Core Update - Florida 2

Google has in the past revealed details of major changes to their algorithm. If the update formerly known as Florida 2 is indeed a major change, as was telegraphed to Brett Tabke, then I expect Google at some point in the near future to reveal some general details of what changed.

Reaction to Google's March 2019 Core Update (aka Florida 2) is generally positive so far. Here are insights from Brett Tabke, SEMrush, and around the web.

15/01/2019

How to create content that lands in the answer box?
Write complete questions and answers. Make sure that each question is asked and answered fully.
Use plain language
Avoid sales language
Add Q&A schema.

Quality answers in plain language land in Google’s answer box and “People Also Ask.” Here's how you can improve your website’s chances as a featured snippet.

08/09/2018

We've heard for years that SEO is dead or dying. Well, good news! SEO has come back to life and is cooler than ever. Long live SEO!

07/09/2018

Think at a Glance

Today’s consumer is not only shopping differently but is shopping more often. One thing remains constant: They need help

Opportunity throughout the journey

Does this sound like an opportunity for marketers? Nearly 9 out of 10 shoppers are not absolutely certain of the brand they want to buy when they begin looking for information online via their smartphones.

That stat is even more important considering 84% of Americans are shopping for something at any given time and in up to six different categories, writes Sara Kleinberg, head of ads research and insights at Google.

Shopping across so many categories can be overwhelming for people. In other words, they’re going to need as much help as possible, providing brands an opportunity to get into the consideration set early on.

Relevant, easy-to-find information is crucial to attracting and keeping these people. In fact, more than half of smartphone users have purchased from a company other than the one they’d originally intended to use because the information provided by another brand was more useful.

Marketers should always make the research process as easy as possible throughout the entire shopping experience. That means being present — and useful — along the way.

19/08/2018

Recommendations based on Google's raters guidelines for evaluating a drop in rankings

20/10/2017

Eric Ward, also known as "Link Moses," passed away on Monday, October 16, 2017. He was 58 years young. Eric was the first person in the industry that I met

07/07/2017

Wie hoog wil scoren in Google moet flink aan de bak, bijvoorbeeld met linkbuilding. Het algoritme van Google is in de afgelopen jaren zo verfijnd dat het steeds moeilijker is geworden om links te vergaren die ook echt waarde hebben. Tot voor kort was het voldoende om links te krijgen van startpagina’s, expertpagina’s of andersoortige linkpagina’s. Tegenwoordig is kwantiteit ingeruild voor kwaliteit. Ik legt uit hoe dat moet. Voor meer informatie kunt u contact opnemen met [email protected]

05/05/2016

Voice search is poised to create a seismic shift in our industry. Purna Virji is here to answer three huge questions: who's using voice search, how is it different from text queries, and how can you prepare?

04/05/2016

SEO is everywhere you look. In today's post, Dan Shure dives headfirst into the world of SEO for podcasting, exploring the surprising similarities and differences in ranking for iTunes and uncovering his journey in launching an SEO-oriented podcast.

07/01/2016

It's that magical time of year where, once again, I examine my predictions for the year that's just ended, and make new ones for the year ahead. As is my personal tradition, I'm going to first look at the accuracy of what I've suggested would happen in 2015 first. Based on how I've done, perhaps, yo…