13/07/2022
Celebrating 20 years at 𝗟𝗲 𝗟𝘆𝗰𝗲́𝗲 𝗱𝗲𝘀 𝗠𝗮𝘀𝗰𝗮𝗿𝗲𝗶𝗴𝗻𝗲𝘀
The goal of the is to become a reference in the Indian Ocean region. By keeping its students at the center of their focus, accompanying, and guiding them daily thus helping them grow into autonomous and fulfilled citizens of the world.
The shield represents excellence, a sense of belonging and pride that encompasses the student. The top shield is also formed like an open book to illustrate the art and love of learning.
The mountain and river represent the beautiful natural setting, dynamism and flexibility.
The 3 bars at the base of the mountain represent the choice (3 types of Bac offered) and the foundation for the future.
The page flying off the book represents freedom, progress and the taking flight of students as they enter the world prepared.
Creation of the visual identity by in collaboration with .branding_and_com_
branding_and_com_ and the Lycée team worked together to update the brand, by its offer and its mission by doing qualitative studies, defining the brand platform, creating a new visual identity and the strategy and ex*****on of the Lycée's communication.
