08/05/2023
Have you noticed that since TikTok blew up worldwide, Instagram has been trying to copy it? It started with Reels, which despite being a successful addition to the platform ended up changing the algorithm, causing regular posts to get less traffic than normal. Instagram tried to fix this by adding a feature that allows you to add music to your posts but to very limited success. Another feature Instagram implemented that is inspired by Tiktok is changing the copy link of a post or reel from the old three dots above to the large share button. In addition, Instagram is now testing out a potential feature by adding the number of shares under the share button for reels. In our opinion, it’s a good move that will help expose accounts with fake followers, seeing as shares are one of the most important metrics for the algorithm. Do you agree? Let us know your thoughts in the comment section.