Rakuten Group

29/05/2026

Rakuten Group and FamilyMart unveiled the integration of FamilyMart into Rakuten Ichiba's Super Point Up (SPU) Program - a move that marks the first time a non-Rakuten Group company has joined the program as a participant service.

Learn more: https://global.rakuten.com/corp/news/press/2026/0522_01.html?year=2026&month=5&category=corp%20ec

29/05/2026

We caught up with Rakuten International CEO Amit Patel at U.S. 2026 to learn about Rakuten’s exciting new strategic alliance with impact.com, the company’s role as an industry leader and what’s next for performance marketing: https://youtu.be/4dBhpEELHfk?si=E8WvjSIhXmpq8bIz

We caught up with Rakuten International CEO Amit Patel at ...

29/05/2026

After nearly a decade away, fashion brand agnès b. returned to the Tokyo runway during Rakuten Fashion Week TOKYO 2026 A/W. Powered by Rakuten’s “by R” project, the showcase celebrated the brand’s signature style, refined over 50 years. https://rakuten.today/blog/after-10-years-agnes-b-returns-to-tokyo.html

29/05/2026

Under the theme "Fueling Meaningful Connections", Rakuten Optimism U.S 2026 brought together marketing leaders and publishers to share insights on the future of performance marketing and celebrate industry excellence: https://rakuten.today/blog/driving-the-future-of-performance-marketing-rakuten-optimism-us-2026.html

What is the future of performance marketing? That was the question at the core of Rakuten Optimism U.S. 2026 – Rakuten International’s signature annual event.

29/05/2026

Spearheaded by Rakuten's sustainability promotion team, the “Dialogue for Change with Rakuten” program explored "What is Richness and Happiness in the AI Era?", uniting prospective employees & Rakutenians to reflect on well-being in an AI-powered world: https://lnky.jp/6xRL4A6

Dialogue for Change with Rakuten brought employees and future talent together to explore how AI is reshaping happiness and wellbeing.

12/05/2026

Living in Japan as an international resident? Discover seamless banking, affordable mobile plans & online shopping deals with Rakuten ID! Earn Points on daily activities, redeem at millions of shops nationwide. Learn more: https://global.rakuten.com/corp/event/japan-living/?scid=wi_fcb_group_en_260512

29/04/2026

Rakuten has partnered with Google Japan to become the first company in Japan to join the YouTube Shopping affiliate programme! 🛍️

Local creators can now tag products directly in their videos, giving viewers a seamless path to purchase on Rakuten Ichiba.

Earlier this year, Google and Rakuten announced a landmark partnership to bring the YouTube Shopping affiliate program to Japan.

28/04/2026

Rakuten Ichiba, Japan’s biggest online marketplace now has a new way to navigate its vast catalog with Rakuten AI! The platform introduced the new agentic AI concierge in its mobile app, offering users a powerful alternative to the traditional search bar. https://rakuten.today/blog/rakutens-new-ai-concierge-is-redefining-the-shopping-experience.html

27/04/2026

At a recent welcome ceremony for new graduate hires, Rakuten Group Chairman and CEO emphasized the importance of ‘Genba-ryoku,’ a Japanese concept describing the ability to execute when it matters most, on the front lines of business.

Rakuten Group Chairman and CEO Mickey Mikitani delivered a personal address at the 2026 April new graduates welcome ceremony.

24/04/2026

This past March, Rakuten employees worldwide came together to celebrate Women's History Month under the theme "Give to Gain" - exploring how generosity, collaboration & reciprocity can foster a more supportive and equitable world.

Here are the highlights:

Rakuten celebrated Women’s History Month with the theme "Give to Gain," highlighting how generosity and collaboration foster a more equitable world.