02/09/2026
A post that has been on my mind for a while 😅 This one is about logos, if you’re interested, have a read 😉
I get asked about discounts quite often, and I think it’s finally time to explain why I don’t offer them.
Over the last few years, I’ve rethought my approach to design. I’ve become much more confident as a designer and grown a lot professionally. I understand better what I want to create and what kind of result I want to deliver.
I don’t work on a high-volume basis. I can spend several days on one logo because I believe it’s worth taking the time to rethink details and find the solution that works best. A logo can represent your kennel for many years, so I don’t believe it should be rushed.
My work goes far beyond the logo itself. I create several concepts, make revisions, work with colours, fonts and the overall visual direction, and prepare a complete package with different colour versions, a finished visual presentation, clean vector files and raster formats for digital use. It’s a lot of work, and every part of it matters.
And with AI, it has become incredibly easy to generate something in a few minutes and call it a “logo”. Some results may look quite decent, but a professional logo is about much more than that. Many AI-generated and stock-based solutions feel generic and lack the character of a particular kennel. An AI-generated raster image also cannot replace proper vector files needed for printing, embroidery, clothing, packaging and so on.
So, at the end of the day, it’s pretty simple: some people choose quality and an individual approach, while others choose something cheaper.
My work takes time, experience and attention to detail, and all of that has its value.
And still, I want to end this post on a positive note 🫶🏻 I’m truly grateful to everyone who trusts me with their projects, appreciates my work and recommends me to others. It means a lot to me ❤️🥰
