12/03/2026
Un ringraziamento speciale a Edimotion, organizzatore di questo straordinario evento, per aver creduto ancora una volta nella nostra collaborazione. Sviluppare insieme il concept di quest'anno è stato un percorso stimolante che ci ha permesso di esprimere appieno la nostra visione del design in un contesto di respiro internazionale come quello di Guangzhou 🙏
🇮🇹 The Italian Lounge debuts at CIFF Guangzhou.
From 18 to 21 March 2026, The Italian Lounge will arrive for the first time at CIFF Guangzhou, the world’s largest furniture fair and Asia’s leading business platform for the interior design industry.
Now in its third edition, the project continues to evolve as an experiential and business platform dedicated to Italian design and lifestyle, creating a meeting place for companies, designers and industry professionals from China and the international design community.
Conceived and organised by Edimotion, with the organisational support of CIFF - China International Furniture Fair, The Italian Lounge is part of the IBC – Inter Business Club Gathering, the international networking platform of CIFF connecting global buyers, exhibitors and professionals across the industry.
✨ The space, designed by Davide Pavanello Lab, is conceived as an immersive environment where design and nature meet, stimulating the senses and creating a unique experience.
Among the key moments:
📊 The project features a program of Forums under the patronage of the Politecnico di Milano – School of Design, curated by Prof. Francesco Scullica, including the talk “Design & Business Outlook – International Perspectives”, with the contribution of CSIL Furniture Market Research
The Italian Lounge will also host leading Italian brands:
Arflex · Laminam · Linea Light · Natuzzi Italia · Oikos
With the art direction of Vudafieri Saverino Partners and the collaboration of strategic partners CSIL, GWA and Itonica, The Italian Lounge aims to act as a creative bridge between Italy and China.
📍 57th CIFF Guangzhou
Canton Fair Complex – Hall 5.1, Stand D25
Welcome to The Italian Lounge!
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