01/05/2026
| A Story Born from
It started with a simple brief from ! to create a book about Tiruvannamalai for their café, using vintage photos they had collected. I said yes. But after a point, I felt just arranging photos would be boring. Tiruvannamalai is something you feel, not just see. So I rethought the approach. Instead of a photo book, I turned it into a story.. with characters, a journey, and emotions. Then I built the framework .. a moodboard for the feeling, a storyboard for the flow, using AI to explore visuals and bring each moment to life. When I presented it, V Seven Hotel instantly connected with the idea. And that’s how Tiru Universe was created. not as a book, but as an experience. Crafted by
