05/10/2026
A STOP reply that only updates one CRM list is how people still get the next campaign.
If you send on SMS, WhatsApp, RCS, and Telegram, keep suppression in your own database. SMSGatewayCenter has no API to add a number to a block list. The dashboard Blocked Numbers feature covers SMS, WhatsApp, and Voice, and it does not cover RCS or Telegram.
Catch STOP from the SMS long-code push and from the three inbox APIs. Check that table on every send. When someone opts out, cancel SMS bookings already waiting with schedule/delete. WhatsApp scheduled marketing cannot be cancelled through the API, so do not book it far ahead.
Keep India’s DND (NCPR) results separate from opt-outs. Different rules, different fixes.
Full design:
https://www.smsgatewaycenter.com/blog/opt-out-suppression-sms-whatsapp-rcs-telegram/