19/06/2021
FEEDBACK AND SENTIMENT ANALYSIS :
Customer feedback can come from many different channels. Whether it's NPS or CSAT survey scores, social media comments, or data logs from email, live chat and phone customer service.
The most powerful customer feedback is qualitative. For example, free text fields in customer feedback surveys or chat logs from customer support conversations. However, at scale, qualitative feedback is hard to measure. You'll need a robust data tagging methodology, lots of time, and an objective eye.
A handful of interviews are second best to high volumes of feedback data. When it comes to serious business decision-making, small sample sizes lack statistical significance and create uncertainty. To turn qualitative data into something actionable, it needs to be quantified at a significant scale.
In Bookeex we have partnered with a few global leaders who have robust solutions for Feedback and Sentiment analysis . Twitter, Facebook and Instagram are a minefield. Customer's love to vent on these channels and it can be damaging to your brand if not dealt with quickly. But, they're an excellent channel to collect feedback from. If you customers are already talking about you, you can collect and tag those comments yourself. If not, consider setting up a customer group to encourage your customers to discuss your product.
We partner with BIRDANALYTIC ,Hootsuite ,Google Analytic for better analysis of customer sentiment and feedback for hotels .This actionable insight helps hoteliers to take better action .
For More Information contact [email protected] or you can visit our website i.e. www.bookeex.com