01/09/2026
# BUSINESS DEVELOPMENT EXECUTIVE (BDE)
# # # Job Role & Responsibilities
**Position:** Business Development Executive
**Department:** Business Development / Sales
**Company:** Presul Info Tech Pvt. Ltd.
# # # Job Role
As a **Business Development Executive**, you will be responsible for identifying and acquiring new customers for Presul Info Tech Pvt. Ltd. and promoting the Company's technology and digital solutions.
Your primary responsibility will be to generate new business opportunities, communicate with prospective customers, understand their requirements, recommend suitable Presul services, convert prospects into customers and successfully complete the customer onboarding process.
# # # Key Responsibilities
1. **New Customer Acquisition**
- Identify potential customers and businesses that may require Presul's services.
- Generate new leads through calls, WhatsApp, social media, referrals, field visits, online platforms and other appropriate channels.
- Approach prospective customers professionally and introduce Presul Info Tech's services.
2. **Service Promotion**
- Explain the Company's services and solutions to prospective customers.
- Promote services such as:
- Website Design & Development
- Software Development
- Mobile App Development
- SEO & Local SEO
- Digital Marketing
- Google Ads / PPC
- Social Media Marketing
- E-Commerce Solutions
- Business & Digital Solutions
3. **Lead Conversion**
- Understand the customer's business requirements.
- Prepare and communicate suitable service proposals and quotations in coordination with the management/team.
- Follow up regularly with prospective customers.
- Convert qualified leads into confirmed customers.
4. **Customer Onboarding**
- Coordinate the complete customer onboarding process after confirmation.
- Collect required customer information, business details, documents, content and other project requirements.
- Coordinate with the technical/design/digital marketing team to ensure a smooth project handover.
- Ensure that customer requirements are properly communicated to the relevant internal team.
5. **Customer Relationship Management**
- Maintain professional communication with existing and prospective customers.
- Follow up on enquiries, quotations, payments and project requirements.
- Maintain customer records and lead status.
- Build long-term relationships with customers and identify opportunities for additional services.
6. **Sales Targets & Reporting**
- Work towards business development and customer acquisition targets assigned by the Company.
- Maintain daily/weekly records of calls, leads, meetings, follow-ups, conversions and customer onboarding.
- Submit regular reports to the reporting manager/management.
7. **Market Development**
- Research local businesses and potential markets where Presul's services can be promoted.
- Identify new business opportunities and potential customer segments.
- Keep track of competitors and market trends relevant to the Company's services.
# # # Performance Evaluation
The Business Development Executive's performance may be evaluated based on:
- Number and quality of new leads generated
- New customers acquired
- Lead-to-customer conversion rate
- Customer onboarding completion
- Follow-up efficiency
- Sales/business generated
- Achievement of assigned targets
- Attendance and punctuality
- Work discipline
- Communication and professionalism
- Customer relationship management
- Team coordination
- Overall contribution to the Company's business growth
# # # Important Expectation
The primary objective of this role is:
**LEAD GENERATION → CUSTOMER CONVERSION → CUSTOMER ONBOARDING → CUSTOMER RELATIONSHIP**
The employee/intern is expected to actively participate in the complete business development cycle and contribute to the Company's customer acquisition and revenue growth.
