Lopez Design

Lopez Design Brand Strategy, Identity Systems, Environment Branding, Packaging Design, Way finding and Signage De Have a good day – Cheers!

We are a brand identity design consultancy with core competency in developing brand identity programmes, and the extension of these programmes to various internal and external points of experience (print, interactive, web, environments, spaces and more).

'Serious' work, but most times we enjoy and get great satisfaction through the hard work and challenges. We do other happy stuff from time to ti

me, which you get to see on this page. We are currently engaged in a very large social initiative project on ‘Open Defecation’ through a collaborative process by inviting various vertical experts to contribute. If you are interested to know more write to us and for the fun stuff join our FB page https://www.facebook.com/thebigsh*tproject?ref=hl

If you are from the creative field or think you are creative, connect with us and we will invite you for our next workshop.

This article responds to Prof. Kirti Trivedi’s recent LinkedIn critique of the Vande Bharat Express. I argue that design...
09/03/2026

This article responds to Prof. Kirti Trivedi’s recent LinkedIn critique of the Vande Bharat Express. I argue that design is not decoration; it is a governance responsibility that shapes how citizens experience public systems.

Using that critique as context, it calls for design to be positioned early, rigorously protected, and upheld as a national standard, rather than treated as an afterthought.

Link in the bio for the full article.

This article responds to Prof. Kirti Trivedi’s recent LinkedIn critique of the Vande Bharat Express. I argue that design...
09/03/2026

This article responds to Prof. Kirti Trivedi’s recent LinkedIn critique of the Vande Bharat Express. I argue that design is not decoration; it is a governance responsibility that shapes how citizens experience public systems.

Using that critique as context, it calls for design to be positioned early, rigorously protected, and upheld as a national standard, rather than treated as an afterthought.

In a world where brands vie for attention, messaging tends to be similar and ubiquitous.High activity doesn’t always cre...
22/02/2026

In a world where brands vie for attention, messaging tends to be similar and ubiquitous.

High activity doesn’t always create distinction. Often, it just creates noise.

This short reflection looks at why consistency rooted in identity matters more than performing for algorithms and why clarity, not volume, earns trust.

Read the full piece - Link in bio.

We are living through constant acceleration - more tools, more options, more pressure to act. What’s scarce isn’t capabi...
20/02/2026

We are living through constant acceleration - more tools, more options, more pressure to act. What’s scarce isn’t capability, but clarity.

This essay reflects on design not as speed or styling, but as a tool of discernment: the discipline to choose what matters, eliminate what doesn’t, and hold direction when everything is moving.

Read the full piece - Link in bio.

Over the past months, we were deeply immersed in designing the Second WHO Global Summit on Traditional Medicine, a proje...
18/02/2026

Over the past months, we were deeply immersed in designing the Second WHO Global Summit on Traditional Medicine, a project that demanded scale, discipline, and shared ownership.

This edition of our newsletter reflects on what it takes to build clarity at a global level, why discipline matters more than visibility, and how design can restore balance in times of flux.

Read the full editorial and case study - Link in bio.

From the Lopez Library 📚 Each month, a few books find their way onto our shelves and stay with us longer than expected.N...
02/02/2026

From the Lopez Library 📚

Each month, a few books find their way onto our shelves and stay with us longer than expected.
Not for answers, but for the questions they leave behind.

This month’s reading moves through imagined worlds, ambition and conviction, risk and responsibility, and the quiet act of paying attention.

Here’s what we’ve been reading and what lingered with us after the last page.

What’s on your shelf right now?

Proud to share that Anthony Lopez has been appointed Chief Expert for Graphic Design Technology, representing India at W...
22/01/2026

Proud to share that Anthony Lopez has been appointed Chief Expert for Graphic Design Technology, representing India at WorldSkills 2026.

A moment of responsibility, mentorship, and belief in the future of design. Anthony will be training India’s official candidate for the world stage. 🇮🇳

FutureOfDesign

🏆 Mission Accomplished: A Historic Launch!The AI Cohort 2026 launch has surpassed every benchmark.Our strategic branding...
04/01/2026

🏆 Mission Accomplished: A Historic Launch!
The AI Cohort 2026 launch has surpassed every benchmark.

Our strategic branding and creative rollout for Accel Atoms India contributed to:
⚡️ The highest Day 1 applications in Atoms’ history
⚡️Exceptional engagement across social platforms
⚡️Strong media visibility and strengthened brand affinity

A defining moment for the Indian startup ecosystem, and a privilege for us to help shape it. We’re beyond proud to have been part of this journey to “Build at the Scale of India.”

Gratitude to our partners at Accel Atoms India for their trust, and to the Lopez team for the craft, discipline, and genuine joy that shaped this work. A milestone made possible by shared belief.

🔗 Discover more: https://atoms.accel.com/

Teamwork StartupIndia

💡 Our Process: Designing a Global AI EcosystemTo meet the ambition of the AI Cohort 2026, Lopez Design developed a holis...
03/01/2026

💡 Our Process: Designing a Global AI Ecosystem

To meet the ambition of the AI Cohort 2026, Lopez Design developed a holistic brand system—one that considered every touchpoint and spoke directly to outlier founders.

The system came together through:
👉 Brand Strategy & Co-Branded Identity
👉 Naming Convention & Visual System
👉 UX/UI for a Seamless Digital Experience
👉 Social & Global Activation Creatives

We took forward the existing Artom’s brand language where the “zero to one” arrow in white against the black background symbolizing the founder’s journey, transforms into Google’s iconic colour quad, a powerful metaphor for the exponential lift powered by Google’s unprecedented support.

The tone of voice was shaped to mirror the founders we seek: patient, exact, grounded, and quietly ambitious.

Swipe to see a glimpse of our work!

AccelAtoms AIbranding DigitalExperience

Address

B-558, Sushant Lok Phase 1
Delhi
122001

Opening Hours

Monday 10am - 7pm
Tuesday 10am - 7pm
Wednesday 10am - 7pm
Thursday 10am - 7pm
Friday 10am - 7pm

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+919810055607

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