21/05/2026
1,248 people added to cart.
Only 342 completed checkout.
That’s not a traffic problem.
That’s a conversion leak.
Most eCommerce stores focus on getting more visitors while losing buyers at the final step.
The checkout experience is where sales are won — or lost.
Simple fixes like:
• Faster checkout flow
• Clear trust signals
• Better mobile experience
• Fewer distractions
can dramatically increase conversions.
One small checkout improvement helped a brand increase conversions by +38%.
If customers are dropping before payment, your checkout is costing you sales.
DM “AUDIT” for a free checkout teardown.
