27/06/2025
3one4 Capital Secures a Profitable Exit from ToneTag ๐
3one4 Capital is proud to announce a highly successful and profitable exit from ToneTag, the global deep tech pioneer in soundwave-based digital payments, generating a 5.73x return and 28% IRR on invested capital.
The milestone marks the culmination of an 8-year journey that began with our lead investment in ToneTagโs Pre-Series A round in 2017, driven by early conviction in its transformative potential, now realised through a full exit.
From Pre-Revenue to A Market Winner: A Story of Exceptional Growthโก๐
Founded a decade ago by Kumar Abhishek and Vivek Singh, ToneTag set out to merge sound ("Tone") with digital identifiers ("Tag") to redefine contactless payments. By bypassing the hardware dependencies of QR codes and NFC, ToneTagโs soundwave technology created a new dimension in proximity payments.
Throughout our partnership, we worked closely with the ToneTag team to refine their monetisation model, scale enterprise partnerships, and support the companyโs rapid evolution from a pre-revenue concept to a profitable market leader with:
โขโ โ Exceptional unit economics and profitability metrics with ~65% EBITDA
โขโ โ Healthy bottom-line performance with ~30% PAT
โขโ โ 800,000+ merchants onboarded and $32B+ in annual TPV across - 1M+ installed network nodes
โขโ โ 50,000+ new nodes deployed weekly
โขโ โ Enterprise Validation: Trusted by major clients including Google, Amazon, Airtel, ICICI Bank, SBI, Yes Bank, and PhonePe.
ToneTagโs trajectory reinforces our thesis: that durable, differentiated technology combined with disciplined ex*****on creates category leaders with global relevance. ๐โป๏ธ
We remain excited about ToneTag's future as it continues to push the boundaries of payment technology, expand its user base, and bring advanced, user-friendly payment solutions to an even broader market. The teamโs ability to transform pervasive audio tech into seamless user experiences gives us great confidence in their continued leadership.
To the ToneTag team - thank you for the partnership. Weโre proud to have been part of your story! ๐ค