03/05/2016
Fresh on the Blog: Online advertising is controlling who sees your ad, what ad they see and when they see it! Find out more about Segmatic's approach to Account Structure - http://bit.ly/1rR3l6Z
Control is the Holy Grail The quality we value above all others in designing accounts is control. We want to be in control of who sees your ad, what ad copy they see and when exactly they see it. Control also means being able to understand what each of our ads are doing, and to use this understandin…